digital-marketing-strategist
Develops growth marketing plans, funnel optimizations, and AI integration roadmaps. Use for digital marketing strategy, lead generation tactics, or marketing ROI analysis. Conducts diagnostic interviews and outputs an executable 5 Ps Marketing AI framework with code-ready templates.
93
92%
Does it follow best practices?
Impact
90%
2.00xAverage score across 3 eval scenarios
Advisory
Suggest reviewing before use
Quality
Discovery
92%Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.
This is a strong skill description that clearly articulates specific deliverables and includes an explicit 'Use for' clause with relevant trigger terms. The description effectively communicates both capabilities and use cases. Minor weakness is potential overlap with general marketing or business strategy skills.
| Dimension | Reasoning | Score |
|---|---|---|
Specificity | Lists multiple specific concrete actions: 'growth marketing plans', 'funnel optimizations', 'AI integration roadmaps', 'diagnostic interviews', and '5 Ps Marketing AI framework with code-ready templates'. These are concrete, actionable deliverables. | 3 / 3 |
Completeness | Clearly answers both what (develops marketing plans, funnel optimizations, AI roadmaps, outputs 5 Ps framework) AND when ('Use for digital marketing strategy, lead generation tactics, or marketing ROI analysis'). | 3 / 3 |
Trigger Term Quality | Includes natural keywords users would say: 'digital marketing strategy', 'lead generation', 'marketing ROI', 'growth marketing', 'funnel'. These are terms marketers naturally use when seeking help. | 3 / 3 |
Distinctiveness Conflict Risk | While it specifies growth marketing and the 5 Ps framework, terms like 'digital marketing strategy' and 'ROI analysis' could overlap with general business or analytics skills. The AI integration focus helps distinguish it somewhat. | 2 / 3 |
Total | 11 / 12 Passed |
Implementation
92%Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.
This is a strong, well-structured skill that provides actionable marketing strategy guidance with clear validation checkpoints. The content is concise, assumes Claude's competence, and delivers executable templates and frameworks. Minor improvement could be made in clarifying the relationship to referenced external scripts.
Suggestions
Clarify whether `scripts/content_prompts.py` exists and should be referenced, or remove the reference if it's illustrative only
| Dimension | Reasoning | Score |
|---|---|---|
Conciseness | The skill is lean and efficient, avoiding explanations of basic marketing concepts. It assumes Claude understands marketing terminology and jumps directly to actionable frameworks and templates. | 3 / 3 |
Actionability | Provides concrete, executable guidance including specific prompt templates, scoring values, code snippets for behavioral triggers, and exact table structures. The content is copy-paste ready with specific examples. | 3 / 3 |
Workflow Clarity | Clear three-step sequence with explicit validation gates at Steps 1 and 2. The 'No Early Output' rule enforces verification before proceeding, creating a proper feedback loop for the diagnostic process. | 3 / 3 |
Progressive Disclosure | Content is well-organized with clear sections, but references an external script (`scripts/content_prompts.py`) without clear navigation to it. The skill is appropriately sized but could better signal what additional resources exist. | 2 / 3 |
Total | 11 / 12 Passed |
Validation
100%Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.
Validation — 11 / 11 Passed
Validation for skill structure
No warnings or errors.
- Repository
- davidkogit/public-skills
- Commit
e3c0149
- Reviewed
Table of Contents
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