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free-tool-strategy

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," or "free resource." This skill bridges engineering and marketing — useful for founders and technical marketers.

67

Quality

81%

Does it follow best practices?

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SKILL.md
Quality
Evals
Security

Quality

Content

72%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-organized strategy skill with concrete, actionable reference material and good progressive disclosure. The main gap is workflow clarity: it reads as a thematic framework rather than a gated, step-by-step procedure.

Suggestions

Add an explicit numbered workflow (e.g., 1. Run Initial Assessment → 2. Ideate → 3. Validate → 4. Scope MVP → 5. Score with Scorecard) with go/no-go gates so the process is sequenced rather than thematic.

Insert a validation checkpoint after the Evaluation Scorecard (e.g., 'If score <15, revisit ideation; only proceed to MVP scoping when ≥15') to create a feedback loop.

Trim a few restated principles in 'Core Principles' (e.g., 'Tool must provide genuine value' / 'Solves a problem your audience actually has') to tighten conciseness.

DimensionReasoningScore

Conciseness

Mostly lean bullet-and-table format that assumes Claude's competence, with only minor instances of restating obvious principles ('Tool must provide genuine value').

4 / 5

Actionability

Provides concrete, specific guidance for an instruction-only skill — named no-code tools (Outgrow, Typeform, Bubble, Webflow), a gating-options table with pros/cons, and a scored evaluation scorecard with explicit thresholds (25+/15-24/<15).

4 / 5

Workflow Clarity

A logical thematic progression exists (assess → ideate → validate → scope MVP → evaluate) with 'Validate the Idea' and the scorecard as soft checkpoints, but steps are organized as a reference framework rather than an explicitly sequenced procedure with go/no-go gates.

3 / 5

Progressive Disclosure

Clear overview body with a single well-signaled, one-level-deep reference ([references/tool-types.md](references/tool-types.md)) that is a real, well-organized file; content is appropriately split and easy to navigate.

5 / 5

Total

16

/

20

Passed

Description

91%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, well-structured description that clearly defines both capability and trigger context with rich natural-language keywords. Minor overlap risk comes from a few generic trigger terms.

DimensionReasoningScore

Specificity

Lists three concrete actions ('plan, evaluate, or build a free tool') anchored to a clear marketing domain, with only minor coverage gaps (no mention of specific deliverables like specs or scorecards).

4 / 5

Completeness

Explicitly answers both what ('plan, evaluate, or build a free tool for marketing purposes') and when, with a clear 'Also use when...' clause listing concrete trigger phrases.

5 / 5

Trigger Term Quality

Comprehensive natural-language triggers including synonyms and phrasings users actually say ('engineering as marketing,' 'free tool,' 'calculator,' 'generator,' 'lead gen tool,' 'build a tool for leads,' 'free resource').

5 / 5

Distinctiveness Conflict Risk

The 'engineering as marketing' niche is clearly distinct, but generic triggers like 'calculator' and 'generator' create minor overlap risk with unrelated skills.

4 / 5

Total

18

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository
TheCraigHewitt/seomachine
Reviewed

Table of Contents

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