content-marketer

Elite content marketing strategist specializing in AI-powered content creation, omnichannel distribution, SEO optimization, and data-driven performance marketing.

1.15x

Quality

42%

Does it follow best practices?

Impact

91%

1.15x

Average score across 3 eval scenarios

Securityby

Passed

No findings from the security scan

Fix and improve this skill with Tessl

tessl review fix ./plugins/AI-Agents-Safe-Coding-Skills-claude/skills/content-marketer/SKILL.md

The canonical home for this skill is content-marketer in sickn33/agentic-awesome-skills

Quality

Content

31%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The skill is a verbose persona dump that enumerates marketing domains Claude already knows while providing almost no executable guidance. Its one external reference is broken, and the only real workflow signal is a checkpoint-free 10-step list.

Suggestions

Collapse the capability/behavioral/knowledge bullet lists into a short overview and move detailed playbooks into actual reference files under `references/` that exist.

Replace abstract capability lists with concrete, actionable guidance: example editorial-calendar templates, a sample SEO-content prompt structure, or a distribution checklist Claude can execute.

Fix the reference path (the file is `resources/implementation-playbook.md` but no such bundle exists) and add explicit validation/feedback steps to the Response Approach workflow.

Dimension	Reasoning	Score
Conciseness	The body is a ~160-line enumeration of marketing subtopics (SEO, social platforms, email automation, "Behavioral Traits", "Knowledge Base") that mostly restate concepts Claude already knows, with padded sections and buzzwords ("Elite", "cutting-edge") adding tokens without value.	2 / 5
Actionability	There is no executable code, no commands, and no concrete procedure; the "Instructions" are generic boilerplate ("Apply relevant best practices and validate outcomes") and the capability lists describe rather than instruct, leaving only minimal high-level hints in the "Response Approach".	2 / 5
Workflow Clarity	The 10-step "Response Approach" provides a recognizable sequence (analyze audience → research → strategize → create → distribute → track → optimize → scale → report → plan), but it contains no explicit validation checkpoints or feedback loops.	3 / 5
Progressive Disclosure	Although section headers exist, the bulk of the capability material is inlined monolithically, and the single reference to `resources/implementation-playbook.md` uses the wrong directory (no `references/`/`resources/` bundle exists), making it a broken, poorly-signaled pointer.	2 / 5
	Total	9 / 20 Passed

Description

53%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description conveys a recognizable niche and several specialty areas but is framed as a persona ("Elite strategist") rather than a statement of what the skill does and when to invoke it. Missing explicit trigger guidance and laced with buzzword fluff, it lands around the midpoint on most dimensions.

Suggestions

Replace the persona framing with concrete actions the skill performs, e.g. "Drafts SEO-optimized content, builds editorial calendars, and plans omnichannel distribution."

Add an explicit trigger clause: "Use when the user needs content marketing strategy, SEO copywriting, or multi-channel content planning."

Drop the marketing buzzword "Elite" and over-claims like "cutting-edge"; let the concrete capabilities carry the description.

Dimension	Reasoning	Score
Specificity	The description names the content-marketing domain and several action areas ("content creation", "omnichannel distribution", "SEO optimization", "data-driven performance marketing"), but these read as specialty descriptors rather than concrete actions the skill performs, and the buzzword "Elite" adds fluff without specificity.	3 / 5
Completeness	A clear-enough "what" (a content marketing strategist) is present, but there is no "Use when..." clause or equivalent explicit trigger guidance, which caps completeness at 3 per the rubric.	3 / 5
Trigger Term Quality	Terms like "content marketing", "SEO optimization", and "content creation" are reasonably natural, but coverage is generic and lacks common synonyms or a user-facing trigger phrase, so it sits at the midpoint.	3 / 5
Distinctiveness Conflict Risk	"Content marketer" is a fairly distinct niche with domain-specific triggers, carrying only minor overlap risk with adjacent general-marketing skills.	4 / 5
	Total	13 / 20 Passed

Validation

93%

Warnings & errors only

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 15 / 16 Passed

Validation for skill structure

Criteria	Description	Result
frontmatter_unknown_keys	Unknown frontmatter key(s) found; consider removing or moving to metadata	Warning

	Total	15 / 16 Passed

Repository: administrakt0r/AI-Agents-Safe-Coding-Skills
Path: plugins/AI-Agents-Safe-Coding-Skills-claude/skills/content-marketer/SKILL.md
Commit: 57c135b

Reviewed: 3 days ago

Table of Contents

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