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marketing-ops

Central router for the marketing skill ecosystem. Use when unsure which marketing skill to use, when orchestrating a multi-skill campaign, or when coordinating across content, SEO, CRO, channels, and analytics. Also use when the user mentions 'marketing help,' 'campaign plan,' 'what should I do next,' 'marketing priorities,' or 'coordinate marketing.'

68

Quality

83%

Does it follow best practices?

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SecuritybySnyk

Passed

No findings from the security scan

The canonical home for this skill is marketing-ops in alirezarezvani/claude-skills

SKILL.md
Quality
Evals
Security

Quality

Content

75%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured routing skill that is lean, actionable, and clearly sequenced, scoring solidly across all dimensions. Its main gaps are a referenced script that is not bundled and some restated content across adjacent sections.

Suggestions

Either ship scripts/campaign_tracker.py in a scripts/ bundle or remove the invocation reference so the only external path in the body is real.

Add an explicit feedback loop to the Quality Gate (e.g., 'If any box is unchecked, revise the output before presenting') to lift workflow_clarity.

Trim overlap between Proactive Triggers and the Routing Matrix — the triggers can simply point back to the matrix instead of restating routing decisions.

DimensionReasoningScore

Conciseness

Mostly lean — the routing matrix, campaign sequences, and Quality Gate earn their tokens without explaining concepts Claude already knows — but sections like Proactive Triggers and Related Skills partly restate routing logic already in the matrix.

4 / 5

Actionability

Highly actionable for a router: the matrix maps concrete triggers to named skills with a 'NOT this' disambiguation column, and the tool invocation 'python3 scripts/campaign_tracker.py campaign.json' is concrete; held back only because the referenced script is not actually bundled.

4 / 5

Workflow Clarity

Multi-skill campaign sequences are clearly numbered (1-9 launch, 1-7 content, 1-6 CRO) with a Quality Gate checklist as a checkpoint, but there is no explicit 'if the gate fails, redo' feedback loop beyond the static checklist.

4 / 5

Progressive Disclosure

Well-organized single-file structure with clear section headers and tables, but the one external reference — scripts/campaign_tracker.py — does not exist in any bundle directory, a broken one-level-deep reference.

4 / 5

Total

16

/

20

Passed

Description

91%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, third-person description that clearly states both purpose and trigger conditions with natural, quotable phrases. Its only weakness is mild overlap risk from a couple of broad triggers that could also match the specialist skills it routes to.

DimensionReasoningScore

Specificity

Names the domain and several concrete actions — 'route marketing questions to the right specialist skill,' 'orchestrating a multi-skill campaign,' 'coordinating across content, SEO, CRO, channels, and analytics' — with only minor gaps versus the comprehensive anchor.

4 / 5

Completeness

Explicitly answers both what ('Central router for the marketing skill ecosystem') and when ('Use when unsure... Also use when the user mentions...') with concrete trigger phrases, matching the top anchor.

5 / 5

Trigger Term Quality

Comprehensive natural trigger phrases including synonyms — 'marketing help,' 'campaign plan,' 'what should I do next,' 'marketing priorities,' 'coordinate marketing' — phrased as a user would actually say them.

5 / 5

Distinctiveness Conflict Risk

Has a clear niche as the router/orchestrator with distinct multi-skill triggers, but broad phrases like 'marketing help' and 'what should I do next' carry minor overlap risk with the specialist skills it routes to.

4 / 5

Total

18

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

referenced_paths_exist

Referenced path issues: 1 missing

Warning

Total

15

/

16

Passed

Repository
alirezarezvani/claude-skills
Reviewed

Table of Contents

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