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social-media-analyzer

tessl i github:alirezarezvani/claude-skills --skill social-media-analyzer

Analyzes social media campaign performance across platforms with engagement metrics, ROI calculations, and audience insights for data-driven marketing decisions

50%

Overall

SKILL.md
Review
Evals

Validation

75%
CriteriaDescriptionResult

description_trigger_hint

Description may be missing an explicit 'when to use' trigger hint (e.g., 'Use when...')

Warning

metadata_version

'metadata' field is not a dictionary

Warning

license_field

'license' field is missing

Warning

body_examples

No examples detected (no code fences and no 'Example' wording)

Warning

Total

12

/

16

Passed

Implementation

22%

This skill reads more like a product description or feature list than actionable guidance for Claude. It describes capabilities and outputs but fails to provide executable code, concrete calculation formulas, or step-by-step workflows. The mentioned scripts are not shown or explained, leaving Claude without the actual tools to perform the analysis.

Suggestions

Add executable Python code showing how to calculate key metrics (engagement rate, CTR, ROAS) with actual formulas and example data

Create a clear numbered workflow: 1) Parse input data, 2) Calculate metrics, 3) Validate results, 4) Generate report - with specific code for each step

Include the actual content of calculate_metrics.py and analyze_performance.py, or provide complete inline implementations

Add concrete input/output examples showing sample campaign data and the expected analysis results in specific formats

DimensionReasoningScore

Conciseness

The content is moderately efficient but includes some unnecessary sections like 'Capabilities' that describe what the skill does rather than how to do it. The 'Limitations' section contains information Claude would already understand about data dependencies.

2 / 3

Actionability

The skill lacks any concrete, executable code or specific commands. It mentions scripts like 'calculate_metrics.py' but provides no actual code, usage examples, or even pseudocode showing how to use them. The 'How to Use' section shows prompts, not implementation.

1 / 3

Workflow Clarity

There is no clear workflow or sequence of steps for performing analysis. The 'Best Practices' are general tips, not a process. No validation checkpoints or feedback loops are defined for the analysis workflow.

1 / 3

Progressive Disclosure

The content is organized into sections but everything is in one file with no references to detailed documentation. The scripts are mentioned but not linked or explained. Content that could be separate (like detailed metric formulas) is neither inline nor referenced.

2 / 3

Total

6

/

12

Passed

Activation

68%

The description effectively communicates specific capabilities for social media analytics with concrete actions and a clear domain focus. However, it lacks an explicit 'Use when...' clause that would help Claude know exactly when to select this skill, and could benefit from more natural trigger terms that users would actually say when requesting this type of analysis.

Suggestions

Add an explicit 'Use when...' clause, e.g., 'Use when the user asks about social media performance, ad campaigns, engagement rates, or marketing ROI'

Include common platform names and variations users might mention: 'Facebook, Instagram, Twitter, LinkedIn, TikTok, ad performance, post analytics, follower growth'

DimensionReasoningScore

Specificity

Lists multiple specific concrete actions: 'engagement metrics, ROI calculations, and audience insights' along with the clear purpose of 'data-driven marketing decisions'. These are concrete, actionable capabilities.

3 / 3

Completeness

Clearly answers 'what' (analyzes campaign performance with metrics, ROI, audience insights) but lacks an explicit 'Use when...' clause or equivalent trigger guidance. The 'when' is only implied through the domain description.

2 / 3

Trigger Term Quality

Contains relevant keywords like 'social media', 'campaign', 'engagement metrics', 'ROI', 'marketing', but missing common variations users might say like 'Facebook ads', 'Instagram analytics', 'Twitter metrics', 'ad performance', or specific platform names.

2 / 3

Distinctiveness Conflict Risk

Clear niche focusing specifically on 'social media campaign performance' with distinct domain markers like 'engagement metrics', 'ROI calculations', and 'audience insights' that distinguish it from general analytics or other marketing skills.

3 / 3

Total

10

/

12

Passed

Reviewed

Table of Contents

ValidationImplementationActivation

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