social-media-analyzer

Social media campaign analysis and performance tracking. Calculates engagement rates, ROI, and benchmarks across platforms. Use for analyzing social media performance, calculating engagement rate, measuring campaign ROI, comparing platform metrics, or benchmarking against industry standards.

1.44x

Quality

85%

Does it follow best practices?

Impact

98%

1.44x

Average score across 9 eval scenarios

Securityby

Passed

No known issues

Evaluation results

100%

17%

Instagram Campaign Audit

Engagement rate calculation and post performance classification

Criteria

Without context

With context

Correct ER formula

100%

Per-post ER values

80%

100%

Performance rating applied

66%

100%

Data validation performed

100%

Campaign-level aggregate

100%

Post-by-post breakdown

100%

CTR per post

100%

ER not using impressions

100%

Saves included in ER

100%

95%

63%

Facebook Ad Campaign ROI Assessment

ROI calculation with engagement value estimates and cost metrics

Criteria

Without context

With context

Like value $0.50

100%

Comment value $2.00

100%

Share value $5.00

100%

Click value $1.50

100%

Correct ROI formula

100%

CPE calculation

100%

CPC calculation

100%

CPM calculation

100%

ROI rating applied

100%

Recommendation included

50%

100%

Spend validation

37%

98%

21%

Cross-Platform Social Media Performance Review

Platform benchmark comparison and full analysis output structure

Criteria

Without context

With context

LinkedIn ER benchmark

100%

TikTok ER benchmark

30%

100%

LinkedIn CTR benchmark

75%

100%

TikTok CTR benchmark

50%

100%

ER calculated correctly

80%

Benchmark comparison section

100%

Top performer identified

100%

Recommendations included

100%

CTR formula correct

100%

Campaign-level metrics

100%

Separate platform analysis

100%

Platform verdict

100%

62%

Twitter/X Campaign Analysis Report

Output communication format and confidence tagging

Criteria

Without context

With context

Bottom Line first

91%

100%

What section present

80%

100%

Why section present

70%

100%

How to Act section present

90%

100%

🟢 verified tags used

100%

🟡 medium confidence tags used

100%

🔴 assumed tags used

100%

Source attribution present

37%

100%

Twitter benchmark used

100%

ROI rating applied

100%

91%

Facebook Campaign Data Analysis

Input data validation before analysis

Criteria

Without context

With context

Zero-reach post flagged

100%

Negative engagement flagged

100%

Validation section present

100%

Valid posts analyzed

100%

Zero-reach excluded from ER

100%

Campaign totals from valid posts only

80%

100%

Platform validation confirmed

37%

Spend validation for ROI

87%

100%

Date range validated

33%

99%

27%

LinkedIn Content Performance Deep Dive

Extended engagement metrics: Reach Rate, Virality Rate, Save Rate

Criteria

Without context

With context

Reach Rate calculated

100%

Reach Rate denominator correct

100%

Virality Rate calculated

100%

Save Rate calculated

100%

Per-post breakdown

100%

LinkedIn ER benchmark used

100%

Top performer by virality

50%

100%

Top performer by save rate

100%

ER formula correct

100%

Bottom performer identified

100%

75%

100%

33%

Q3 Instagram Campaign Performance Report

Full 8-step analysis workflow with Instagram and Facebook benchmarks

Criteria

Without context

With context

Input validation documented

100%

Per-post engagement rates

100%

Campaign aggregation

100%

ROI calculated

25%

100%

Save value $3.00 in ROI

100%

Instagram ER benchmark

20%

100%

Instagram CTR benchmark

25%

100%

Top performer identified

100%

Bottom performer identified

100%

Recommendations included

100%

End validation present

100%

ROI interpretation applied

50%

100%

21%

Paid Ad Cost Efficiency Comparison: Facebook vs LinkedIn

CTR and CPC platform benchmarks with CPM and ROAS calculations

Criteria

Without context

With context

Facebook CPC benchmark

10%

100%

LinkedIn CPC benchmark

20%

100%

Facebook CTR benchmark

100%

LinkedIn CTR benchmark

55%

100%

CPM calculated

100%

ROAS calculated

100%

CTR formula correct

100%

CPC formula correct

100%

Platform efficiency verdict

100%

Budget recommendation

100%

Separate platform sections

100%

19%

TikTok Strategy Audit for Struggling Fashion Brand

Proactive triggers, TikTok content type performance, and posting optimization

Criteria

Without context

With context

High impressions/low engagement trigger

100%

TikTok ER benchmark

70%

100%

Product demo ER benchmark

20%

100%

Content type recommendations

100%

Tutorial or trending sound cited

70%

100%

Posting time recommendation

100%

Posting days recommendation

100%

Posting frequency recommendation

44%

100%

Engagement rate calculated

100%

Actionable 30-day plan

100%

Virality or Save Rate computed

100%

Repository: alirezarezvani/claude-skills
Commit: a96cc20

Evaluated: 27 days ago
Agent: Claude Code
Model: Claude Sonnet 4.6

Table of Contents

Instagram Campaign Audit Facebook Ad Campaign ROI Assessment Cross-Platform Social Media Performance Review Twitter/X Campaign Analysis Report Facebook Campaign Data Analysis LinkedIn Content Performance Deep Dive Q3 Instagram Campaign Performance Report Paid Ad Cost Efficiency Comparison: Facebook vs LinkedIn TikTok Strategy Audit for Struggling Fashion Brand

Is this your skill?

If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.