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marketing-ideas

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (ads, social, emails, etc.).

67

Quality

Does it follow best practices?

Impact

No eval scenarios have been run

SecuritybySnyk

Passed

No known issues

SKILL.md
Quality
Evals
Security

Quality

Content

70%

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The skill body is a well-structured, token-efficient overview that uses progressive disclosure effectively, offloading the full idea catalog to a single real reference file. It is weaker on actionability and workflow clarity: guidance is navigational (idea IDs + a suggested output format) rather than executable, and the multi-step workflow lacks validation or feedback checkpoints.

Suggestions

Add concrete, copy-paste-ready guidance for at least 2-3 representative ideas (e.g., a short execution recipe for programmatic SEO or a founder email sequence) so Claude can act without always loading references/ideas-by-category.md.

Tighten the 'How to Use This Skill' workflow with explicit checkpoints — e.g., confirm stage/budget before recommending, then verify chosen ideas map to the user's constraints before detailing implementation.

Since recommendations draw on a 139-idea catalog, note how to locate a specific idea by ID inside references/ideas-by-category.md so Claude can pull the right detail efficiently.

DimensionReasoningScore

Conciseness

The body is lean and assumes Claude's competence — short categorized tables, numbered idea references, and terse by-stage/by-budget/by-timeline breakdowns with no padding or explanation of concepts Claude already knows. Every section earns its place.

3 / 3

Actionability

Guidance is specific (named ideas with numeric IDs, by-stage/budget/timeline mappings, a defined output format) but is navigational rather than executable — there is no code, commands, or copy-paste-ready material; it points to numbered ideas in an external reference instead of instructing how to execute them.

2 / 3

Workflow Clarity

The 'How to Use This Skill' section lists a clear 4-step sequence and the output format is well-defined, but there are no validation/feedback checkpoints and the steps are high-level directives ('Suggest 3-5 most relevant ideas') rather than a guarded process.

2 / 3

Progressive Disclosure

The body is a well-organized overview that defers the complete idea list to a single one-level-deep reference (references/ideas-by-category.md), which exists as a real bundle file, with clear sectioning by category/stage/budget/use-case for easy navigation.

3 / 3

Total

10

/

12

Passed

Description

90%

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description is strong: it clearly defines a niche (SaaS/software marketing ideation), provides rich natural trigger phrases, and explicitly answers both what it does and when to use it, with a clean handoff to channel-specific skills. Its only weakness is that the stated capabilities are largely synonymous variants of 'ideas' rather than distinct concrete actions.

DimensionReasoningScore

Specificity

Names the domain ('marketing ideas, inspiration, or strategies for their SaaS or software product') but the actions are mostly variations on ideation rather than a list of distinct concrete operations, matching the 'names domain and some actions' anchor.

2 / 3

Completeness

Explicitly answers both what ('marketing ideas, inspiration, or strategies for their SaaS or software product') and when ('Also use when the user asks for...' plus 'Use this as a starting point whenever someone is stuck or looking for inspiration').

3 / 3

Trigger Term Quality

Includes many natural phrasings a stuck user would actually say ('how to market,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing'), giving strong coverage of natural terms.

3 / 3

Distinctiveness Conflict Risk

Scoped to SaaS/software marketing ideation with a clear handoff ('For specific channel execution, see the relevant skill (ads, social, emails, etc.)'), giving it a distinct niche unlikely to trigger for the wrong skill.

3 / 3

Total

11

/

12

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository
coreyhaines31/marketingskills
Reviewed

Table of Contents

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