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marketing-ideas

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (ads, social, emails, etc.).

69

Quality

84%

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SKILL.md
Quality
Evals
Security

Quality

Content

78%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured, actionable idea-library skill that uses progressive disclosure effectively, pushing the full catalog and a deep dive to real reference files while keeping the overview navigable. The main drag is content redundancy from four overlapping categorization axes and the absence of concrete starter steps within the output format.

Suggestions

Consolidate or cross-reference the by-stage, by-budget, by-timeline, and by-use-case sections to reduce repeated coverage of the same ideas and reclaim token budget.

Add 1-2 concrete starter steps for at least the top use-case ideas so the output format's 'How to start' is executable rather than left entirely to Claude.

Add a brief explicit checkpoint after the context-gathering step (e.g., 'Confirm the user's stage and budget before recommending') to make the workflow's decision points explicit.

DimensionReasoningScore

Conciseness

The body is dense, well-organized tables and lists that avoid explaining concepts Claude already knows, but the four overlapping re-categorization systems (by stage, budget, timeline, use case) re-cover the same ideas, adding some redundancy.

4 / 5

Actionability

Gives a concrete output format (Idea name / Why it fits / How to start / Expected outcome / Resources needed), numbered idea references, and task-specific discovery questions, but leaves 'How to start' implementation to Claude rather than supplying starter steps.

4 / 5

Workflow Clarity

A clear 4-step sequence (ask context → suggest 3-5 → provide details → consider resources) with a product-marketing context check; no validation loop is needed for a non-destructive brainstorming skill, so the destructive-cap does not apply, but checkpoints are only implicit.

4 / 5

Progressive Disclosure

SKILL.md is a concise overview that defers the full idea list to references/ideas-by-category.md and a deep dive to references/guerrilla-marketing.md — both real, one-level-deep files, clearly signaled with descriptive blurbs.

5 / 5

Total

17

/

20

Passed

Description

90%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, trigger-rich description that explicitly covers both what the skill does and when to use it, with excellent natural-phrase coverage and clear scope boundaries. Its only soft spot is specificity, since as a brainstorming skill it offers fewer distinct concrete operations than a file-processing skill.

DimensionReasoningScore

Specificity

Names the domain ('marketing ideas, inspiration, or strategies for their SaaS or software product') and frames the core action ('starting point whenever someone is stuck or looking for inspiration'), but concrete actions are soft for a brainstorming skill rather than a list of distinct operations.

3 / 5

Completeness

Explicitly answers both 'what' (marketing ideas/inspiration/strategies for SaaS/software) and 'when' with a long explicit 'Use when...'/'Also use when the user asks for...' trigger list.

5 / 5

Trigger Term Quality

Comprehensive verbatim natural phrases a user would actually say — 'marketing ideas,' 'growth ideas,' 'how to market,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing' — covering synonyms and common variations.

5 / 5

Distinctiveness Conflict Risk

Clearly scoped to SaaS/software marketing brainstorming with explicit boundary deferral ('For specific channel execution, see the relevant skill (ads, social, emails, etc.)'), giving it a distinct niche with minimal conflict risk.

5 / 5

Total

18

/

20

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository
coreyhaines31/marketingskills
Reviewed

Table of Contents

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