Name: snapchat-marketing
Rating: 59.2 (1 reviews)
Author: membranedev

snapchat-marketing

Snapchat Marketing integration. Manage data, records, and automate workflows. Use when the user wants to interact with Snapchat Marketing data.

Quality

68%

Does it follow best practices?

Run evals on this skill

Adds up to 20 points to the overall score

View guide

Securityby

Low

Low-risk findings worth noting

Fix and improve this skill with Tessl

tessl review fix ./skills/snapchat-marketing/SKILL.md

Quality

Content

75%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The body is highly actionable with comprehensive, executable Membrane CLI examples and a clear connection state-machine workflow with retry handling. Its main weaknesses are a padded marketing intro and slightly inconsistent step numbering that leaves minor workflow and organization gaps.

Suggestions

Delete the opening marketing paragraph ('Snapchat Marketing helps businesses manage and optimize...') and the filler line 'Use action names and parameters as needed.' to tighten token efficiency.

Reconcile the step numbering: either label the action-search/run section as 'Step 2' or remove the 'skip to Step 2' / '1b' references so the sequence is unambiguous.

Merge the redundant 'Searching for actions' and 'Popular actions' sections to remove duplicated `action list` guidance.

Dimension	Reasoning	Score
Conciseness	The body is mostly efficient CLI instruction, but the opening marketing paragraph ('helps businesses manage and optimize...') and filler like 'Use action names and parameters as needed.' explain the product rather than the task, fitting 'mostly efficient but includes some unnecessary explanation'.	3 / 5
Actionability	Copy-paste-ready commands cover install, login (incl. headless), connection ensure/get with --wait, action list/run, and proxy requests with full flag tables, matching 'fully executable; copy-paste ready; covers common cases'.	5 / 5
Workflow Clarity	A clear install→auth→connect→search→run sequence with validation checkpoints (poll --wait, READY/BUILDING/CLIENT_ACTION_REQUIRED/CONFIGURATION_ERROR handling and retry) is present, but the 'skip to Step 2' / '1b' numbering is inconsistent and 'Step 2' is never labeled, fitting 'clear sequence with most checkpoints; minor validation gaps'.	4 / 5
Progressive Disclosure	No bundle files exist and the body is organized into well-labeled sections (Overview, Working with, Install, Authentication, Connecting, Searching, Popular actions, Proxy, Best practices) with the official docs URL as the one external pointer, matching 'good structure; most content appropriately placed; minor organization gaps'; not a 5 because 'Popular actions' overlaps 'Searching for actions' and numbering is inconsistent.	4 / 5
	Total	16 / 20 Passed

Description

62%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description is third-person, states both what and when, and targets a clear niche, but its capability verbs are generic abstractions and its trigger phrasing lacks synonyms. It is solid but could be sharpened with concrete actions and natural term variations.

Suggestions

Replace generic verbs ('Manage data, records, and automate workflows') with concrete Snapchat Marketing capabilities such as creating campaigns, managing ad accounts, targeting, and pulling reporting.

Expand the 'Use when' clause to list natural trigger phrases users would say, e.g. 'Snapchat ads', 'campaigns', 'ad performance', or 'reporting'.

Add file-format or endpoint hints (e.g. Snapchat Marketing API) to broaden natural trigger coverage.

Dimension	Reasoning	Score
Specificity	It names the domain and a few actions ('Manage data, records, and automate workflows'), but the actions are generic abstractions rather than concrete capabilities, matching the 'names domain and 1-2 concrete actions, not comprehensive' anchor; not a 2 because three actions are listed, not a 4 because none are concrete.	3 / 5
Completeness	Both 'what' ('Manage data, records, and automate workflows') and 'when' ('Use when the user wants to interact with Snapchat Marketing data') are present, but the 'when' is generic and could be more specific, matching the 'has both what and when; when could be more explicit' anchor.	4 / 5
Trigger Term Quality	'Snapchat Marketing' and 'interact with Snapchat Marketing data' provide a relevant natural keyword, but common variations/synonyms a user might say ('ads', 'campaigns', 'Snapchat ads') are absent, fitting the 'some relevant keywords but missing variations' anchor.	3 / 5
Distinctiveness Conflict Risk	'Snapchat Marketing integration' is a clear, specific niche with distinct triggers and low conflict risk, but the generic 'data, records, workflows' phrasing leaves minor overlap risk with broader marketing or Membrane-integration skills, fitting 'mostly distinct; minor overlap risk'.	4 / 5
	Total	14 / 20 Passed

Validation

93%

Warnings & errors only

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 15 / 16 Passed

Validation for skill structure

Criteria	Description	Result
frontmatter_unknown_keys	Unknown frontmatter key(s) found; consider removing or moving to metadata	Warning

	Total	15 / 16 Passed

Repository: membranedev/application-skills
Path: skills/snapchat-marketing/SKILL.md
Commit: f484c82

Reviewed: 4 days ago

Table of Contents

Discovery Implementation Validation

Is this your skill?

If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.