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seo-audit-orchestration

Master orchestrator for a full SEO audit suite powered by the Ahrefs MCP. Use this skill when running a comprehensive SEO audit, scoping a quarterly health check, doing pre-acquisition SEO due diligence, or post-migration verification. Triggers on full SEO audit, comprehensive SEO review, SEO health check, audit my site, SEO due diligence, audit suite, comprehensive audit, end-to-end SEO. Also triggers when a stakeholder wants the complete picture rather than a single-dimension audit.

Quality

90%

Does it follow best practices?

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SecuritybySnyk

Passed

No findings from the security scan

SKILL.md
Quality
Evals
Security

Quality

Content

92%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-crafted orchestrator skill: concrete pull lists, a child-skill routing table, explicit validation checkpoints, a stated-gap policy for missing data, and clean one-level-deep disclosure to a real template file. The only weakness is mild repetition of the same six-phase flow across the framework, workflow, and output-format sections.

Suggestions

Collapse the "Workflow" section into the six-phase framework (or vice versa) — the charter, gather, sub-audit, synthesize, prioritize, and deliver steps currently appear three times, and merging would trim roughly 15 lines without losing the workflow-only steps (confirm MCP access, team review, schedule cadence).

The "Output format" section restates the report structure already owned by references/audit-rollup-template.md; keep only the delegation sentence and the 5-minute-executive-summary rule, pointing to the template for structure.

DimensionReasoningScore

Conciseness

The body is dense and directive, assumes Claude's competence (never explains what SEO, Ahrefs, or an impact/effort matrix is), and earns nearly every token with guidance like "A list of 200 issues is not an audit. A short list of themes is." The one trimmable redundancy is that the six-phase framework, the 10-step Workflow, and the Output format section each restate the same charter→gather→sub-audit→synthesize→prioritize→deliver flow, which puts it at anchor 4 (efficient, minor instances that could be tightened) rather than anchor 5.

4 / 5

Actionability

For an instruction-only orchestration skill the guidance is fully executable: an exact data-pull list per tool ("Site Explorer: organic keywords, organic traffic, top pages..."), a table mapping each sub-audit to a named child skill, theme categories with a required what/why/size-of-prize/fix structure, a defined impact/effort matrix, and a deliverable structure delegated to a real template file. Specific examples cover the common cases, matching anchor 5; per the scoring notes, the absence of code is not penalized because the guidance is concrete.

5 / 5

Workflow Clarity

The multi-step process is clearly sequenced with ordering rationale ("Skipping phases produces gaps. Reordering them produces rework."), explicit checkpoints ("Confirm Ahrefs MCP access" before pulling data, "Document data freshness" for every pull, "Review with the team. Pressure-test conclusions before stakeholder readout"), an error-recovery path for failed data pulls (the "If required data is unavailable" gap policy), and a pre-delivery checklist in the referenced template. This matches anchor 5; the destructive/batch validation cap does not apply since audits are read-only analysis.

5 / 5

Progressive Disclosure

SKILL.md is a well-organized overview that delegates report-format detail (including the length-targets-by-audit-type table it deliberately does not inline) to a single real, one-level-deep reference — references/audit-rollup-template.md — which is linked inline where used and again in a dedicated "Reference files" section. The bundle confirms the referenced file exists and contains the promised template, matching anchor 5.

5 / 5

Total

19

/

20

Passed

Description

86%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong description with explicit what/when structure and comprehensive, natural trigger coverage. The main gap is that the 'what' states a role ("Master orchestrator") rather than the concrete actions the skill performs, and a couple of generic trigger phrases carry mild collision risk with the single-dimension child skills.

Suggestions

State 2-3 concrete actions in the description itself, e.g. "Sequences six sub-audit skills (site health, backlinks, keywords, content, on-page, AI search), synthesizes findings into themes, and produces a prioritized rollup report with a 90-day roadmap" — this would lift specificity toward anchor 4-5.

Qualify the generic triggers "audit my site" and "comprehensive audit" (e.g. "full-site SEO audit") to reduce overlap with single-dimension child skills like a technical site-health audit.

DimensionReasoningScore

Specificity

The description names the domain ("full SEO audit suite powered by the Ahrefs MCP") but states only one concrete skill action — "Master orchestrator" — while the remaining phrases ("running a comprehensive SEO audit", "pre-acquisition SEO due diligence", "post-migration verification") describe usage scenarios rather than what the skill does. This matches anchor 3 (domain plus 1-2 concrete actions, not comprehensive) rather than anchor 4, which requires several specific actions; it is well above anchor 2's generic, minimal-action level.

3 / 5

Completeness

Both questions are answered explicitly: what ("Master orchestrator for a full SEO audit suite powered by the Ahrefs MCP") and when ("Use this skill when running a comprehensive SEO audit, scoping a quarterly health check, doing pre-acquisition SEO due diligence, or post-migration verification" plus an explicit trigger list). This matches anchor 5 (clear, explicit what AND when with concrete trigger phrases) and exceeds anchor 4, whose 'when' is present but less explicit.

5 / 5

Trigger Term Quality

Trigger coverage is comprehensive with natural user phrasings and synonyms: "full SEO audit, comprehensive SEO review, SEO health check, audit my site, SEO due diligence, audit suite, comprehensive audit, end-to-end SEO" — including the very natural "audit my site". No file extensions apply to this domain, and no common natural variant is identifiable as missing, so anchor 5 fits better than anchor 4.

5 / 5

Distinctiveness Conflict Risk

The niche is clear — full-suite orchestration explicitly contrasted with "single-dimension audit" — and most triggers ("end-to-end SEO", "audit suite", "SEO due diligence") are distinct. However, "audit my site" and "comprehensive audit" could plausibly route to sibling child skills such as a site-health audit, which is minor overlap with closely related skills (anchor 4) rather than the minimal conflict risk anchor 5 requires.

4 / 5

Total

17

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository

rampstackco/claude-skills

Path

skills/seo-audit-orchestration/SKILL.md

Reviewed

Table of Contents

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