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seo-backlink-audit

Audit a backlink profile using Ahrefs MCP data: profile health, anchor text distribution, toxic link identification, lost link reclamation, and gap analysis against competitors. Use this skill when reviewing backlink health, scoping a disavow project, recovering from a manual action, planning link building, or doing M&A due diligence on a property's link equity. Triggers on backlink audit, link profile, toxic links, disavow, anchor text analysis, lost links, link reclamation, referring domains, link gap. Also triggers when traffic decline correlates with link loss or when an unnatural link warning appears in Search Console.

71

Quality

87%

Does it follow best practices?

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SecuritybySnyk

Passed

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SKILL.md
Quality
Evals
Security

Quality

Content

78%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured, actionable audit skill with clean progressive disclosure and a clear sequenced workflow. The main gaps are minor: a few restated-basics sentences, no named Ahrefs MCP tools, and an implicit pre-synthesis completeness check.

Suggestions

Name the specific Ahrefs MCP tool/endpoint for each data pull (e.g. the exact tool for referring domains, the anchor-text report, the lost-links report) so the guidance is fully executable rather than leaving tool selection to inference.

Tighten or cut the conceptual lead-ins that restate SEO basics ('Volume of links matters less than the quality...', 'The mix of anchor types tells search engines what the property is about...', 'Not all links are equal.') — the 'Healthy signal' and 'Categories' lines already carry the actionable guidance.

Add an explicit validation checkpoint before synthesis, e.g. 'Verify all 5 dimensions have data; if a dimension is missing, state the gap per the data-availability rule before synthesizing the verdict,' to turn the implicit completeness check into a feedback loop.

DimensionReasoningScore

Conciseness

The body is efficient and avoids explaining Ahrefs or what backlinks are, but a few conceptual lead-ins restate SEO basics Claude already knows (e.g. 'Volume of links matters less than the quality...', 'The mix of anchor types tells search engines what the property is about...', 'Not all links are equal.').

4 / 5

Actionability

Provides concrete enumerated categories, a 10-step workflow, red flags, and a detailed output spec, but never names the specific Ahrefs MCP tools/endpoints to call for each pull, leaving tool selection implicit.

4 / 5

Workflow Clarity

A clearly sequenced 10-step workflow with explicit checkpoints (red-flag identification, the data-unavailability rule, failure-patterns checklist), but the completeness check between data pull and synthesis is implicit rather than an explicit validation step.

4 / 5

Progressive Disclosure

A well-organized overview with clear section headers and a single one-level-deep reference (references/toxic-link-criteria.md, which exists) signaled both in the workflow and a dedicated Reference files section; the detailed toxic-link decision framework is appropriately split out.

5 / 5

Total

17

/

20

Passed

Description

96%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, specific description that explicitly covers what the skill does and when to use it, with a rich set of natural trigger terms. The only soft spot is minor overlap risk with adjacent SEO-suite skills on a couple of triggers.

DimensionReasoningScore

Specificity

Lists multiple concrete actions across the full domain — 'profile health, anchor text distribution, toxic link identification, lost link reclamation, and gap analysis against competitors' — giving comprehensive coverage rather than a single generic action.

5 / 5

Completeness

Explicitly answers both what ('Audit a backlink profile using Ahrefs MCP data...') and when ('Use this skill when... Triggers on... Also triggers when...') with concrete trigger phrases, matching the top anchor.

5 / 5

Trigger Term Quality

Enumerates a comprehensive set of natural terms users would say ('backlink audit, link profile, toxic links, disavow, anchor text analysis, lost links, link reclamation, referring domains, link gap') plus two scenario triggers (traffic decline with link loss, unnatural link warning), including synonyms.

5 / 5

Distinctiveness Conflict Risk

It carves out a clear Ahrefs-MCP backlink niche with mostly distinct triggers, but 'planning link building' and 'doing M&A due diligence' create minor overlap risk with closely related sibling SEO skills.

4 / 5

Total

19

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository
rampstackco/claude-skills
Reviewed

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