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ai-cold-outreach

When the user wants to build an AI-powered outreach system, write cold emails, improve deliverability, or scale personalized outreach. Also use when the user mentions 'cold email,' 'cold outreach,' 'outreach automation,' 'Instantly,' 'Smartlead,' 'Clay,' 'email sequences,' 'deliverability,' 'personalization at scale,' 'reply rate,' or 'outreach stack.' This skill covers the complete AI cold outreach system from signal detection through conversion. Do NOT use for technical implementation, code review, or software architecture.

70

Quality

85%

Does it follow best practices?

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Adds up to 20 points to the overall score

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SecuritybySnyk

Low

Low-risk findings worth noting

SKILL.md
Quality
Evals
Security

Quality

Content

75%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A comprehensive, highly actionable outreach playbook with a clear six-stage workflow and well-organized references. Its weaknesses are token cost (long ASCII diagrams and inline reference-grade tables) and a missing explicit send-monitoring feedback loop for batch sends.

Suggestions

Trim or collapse the ASCII pipeline/waterfall diagrams into compact prose or tables to recover tokens without losing the stage structure.

Move the full Instantly vs Smartlead comparison and infrastructure sizing tables into references, keeping only the decision tree and headline limits inline.

Add an explicit monitoring feedback loop for batch sends (e.g., 'If bounce rate >2% or spam complaint >0.1%, pause sending and re-verify the list before resuming').

DimensionReasoningScore

Conciseness

Mostly efficient and packed with specialized domain knowledge Claude does not already know, but the ~470-line body carries token-heavy ASCII pipeline diagrams and some padded asides ('Cold email without signals is spam with extra steps') that could be tightened.

3 / 5

Actionability

Highly actionable with copy-paste-ready specifics: sizing formulas (daily volume / 150 = domains), per-mailbox limits, day-by-day sequence structure, staged DMARC rollout, a 3-line email framework with good/bad examples, and an Instantly vs Smartlead decision tree.

5 / 5

Workflow Clarity

The six-stage pipeline is clearly sequenced with a 'Before Starting' intake checklist and week-by-week warmup progression, but this high-volume batch sending skill lacks an explicit send-time validate->pause->fix feedback loop tied to bounce/spam-complaint thresholds.

4 / 5

Progressive Disclosure

Good structure with two real, clearly signaled one-level-deep references (benchmarks-deliverability-tactics.md and quick-reference.md) for benchmarks, cost, and failure modes, though the SKILL.md retains substantial reference-grade inline content (full platform comparison and sizing tables) that could be split out.

4 / 5

Total

16

/

20

Passed

Description

96%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, well-formed description that clearly states capabilities, triggers, and scope with an explicit exclusion clause. The main improvement would be disambiguating it from adjacent outreach/sales skills to reduce overlap risk.

DimensionReasoningScore

Specificity

Lists multiple concrete actions ('build an AI-powered outreach system, write cold emails, improve deliverability, or scale personalized outreach') plus an end-to-end scope ('from signal detection through conversion') and an explicit negative boundary, giving comprehensive coverage.

5 / 5

Completeness

Explicitly answers 'what' (build/write/improve/scale the AI cold outreach system from signal detection through conversion) and 'when' (concrete 'Also use when the user mentions...' trigger phrases), with an added 'Do NOT use' boundary clause.

5 / 5

Trigger Term Quality

Provides a comprehensive natural keyword list including synonyms and tool names users actually say ('cold email,' 'cold outreach,' 'outreach automation,' 'Instantly,' 'Smartlead,' 'Clay,' 'email sequences,' 'deliverability,' 'personalization at scale,' 'reply rate,' 'outreach stack').

5 / 5

Distinctiveness Conflict Risk

Has a clear niche with distinct, tool-specific triggers and a negative boundary, but overlaps with closely related sales skills (e.g. ai-sdr, lead-enrichment listed as Related Skills) without distinguishing itself from them.

4 / 5

Total

19

/

20

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository
tech-leads-club/agent-skills
Reviewed

Table of Contents

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