adobe/adobe-analytics
Practitioner-focused agent skills for Adobe Analytics via the AA MCP server — KPI pulse, top movers, conversion funnel analysis, segment performance comparator, and executive briefing.
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README.mdskills/
Skills Framework
Overview
This folder contains the Adobe Analytics agent skills shipped with this plugin. Each skill packages instructions, references, and helper assets for a focused Adobe Analytics workflow. This README is for human maintainers; agents should start from each skill's SKILL.md.
Skills inventory
| Name | Purpose | Status |
|---|---|---|
| aa-kpi-pulse | KPI digest with period-over-period change and top mover callout. | Active |
| aa-top-movers-watchlist | Ranks dimension items by biggest gain or loss for a metric. | Active |
| aa-conversion-funnel-analysis | Step-by-step fallout analysis across a multi-step conversion funnel. | Active |
| aa-segment-performance-comparator | Side-by-side KPI comparison across two or more audience segments. | Active |
| aa-executive-briefing | Narrative performance summary ready for leadership or QBR. | Active |
Architecture
Each skill lives in skills/<skill-name>/ and is organized as:
SKILL.md— canonical skill entry point with frontmatter (name,description,metadata)evals/— sample prompts and expected outputs used to validate skill behaviorscripts/— helper automation (Python) where the workflow benefits from deterministic processing
Spec compliance
These skills follow the Agent Skills spec at agentskills.io. In practice, that means each skill is centered on a SKILL.md file with YAML frontmatter and keeps supporting materials close by in standard subdirectories.
Adding a new skill
- Create a new directory at
skills/<new-skill-name>/. - Add
SKILL.mdwith the required frontmatter (name,description,metadata.author,metadata.version) and a phased workflow body. - Add
evals/evals.jsonwith at least one representative prompt and expected output. - Put deterministic automation in
scripts/when needed; otherwise keep files local to the skill. - Check the finished layout against the Agent Skills spec before merging.