CtrlK
BlogDocsLog inGet started
Tessl Logo

ads-budget

Plan and review paid-media budgets, bidding, pacing, marginal return, forecasts, CPA, ROAS, MER, LTV:CAC, constraints, and allocation across supported platforms. Use for ad budget allocation, media budget, bidding strategy, scaling, spend pacing, budget forecast, ROAS target, or investment tradeoffs.

75

Quality

93%

Does it follow best practices?

Run evals on this skill

Adds up to 20 points to the overall score

View guide

SecuritybySnyk

Passed

No findings from the security scan

SKILL.md
Quality
Evals
Security

Quality

Content

86%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A compact, well-structured advisory workflow that assumes Claude's competence and sequences the budgeting process clearly with decision-complete output requirements. It is slightly less than fully actionable because it calls for formulas and sensitivity cases without providing templates.

Suggestions

Add a short formula reference (e.g., break-even CPA = payout / conversion rate, marginal ROAS = incremental revenue / incremental spend) so step 3 is executable rather than just prescriptive.

Provide one or two concrete sensitivity-case templates or worked example inputs to make 'show… sensitivity cases' actionable.

Insert an explicit verification checkpoint (e.g., 'confirm every platform line item has amount, timing, owner, guardrail, success measure, and rollback trigger before returning the plan').

DimensionReasoningScore

Conciseness

Lean and efficient: every line is actionable instruction with no padding and no explanation of concepts Claude already knows; each token earns its place.

5 / 5

Actionability

Concrete, specific guidance—items to establish, comparison options, and required output elements (amount, timing, owner, guardrails, success measure, rollback trigger)—but step 3 instructs to 'show formulas' without supplying them, leaving a minor executable gap.

4 / 5

Workflow Clarity

A clearly sequenced six-step process with success measures and a rollback trigger serving as feedback loops; it lacks explicit validate-then-proceed checkpoints, but it is an advisory rather than destructive/batch workflow.

4 / 5

Progressive Disclosure

Under 50 lines with no bundle files and no need for external references; the single well-organized numbered list under one heading satisfies the simple-skill exception for progressive disclosure.

5 / 5

Total

18

/

20

Passed

Description

100%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A tight, third-person description that states concrete capabilities and pairs them with an explicit, synonym-rich trigger clause. It cleanly answers both what the skill does and when to use it with minimal conflict risk.

DimensionReasoningScore

Specificity

Lists multiple specific concrete actions and concepts—plan and review budgets, bidding, pacing, marginal return, forecasts, CPA, ROAS, MER, LTV:CAC, constraints, and allocation—giving comprehensive coverage.

5 / 5

Completeness

Explicitly answers both 'what' (plan and review paid-media budgets, bidding, pacing…) and 'when' (Use for ad budget allocation, bidding strategy, scaling…), with concrete trigger phrases.

5 / 5

Trigger Term Quality

The 'Use for' clause covers natural terms users would say—ad budget allocation, media budget, bidding strategy, scaling, spend pacing, budget forecast, ROAS target, investment tradeoffs—including synonyms and variants.

5 / 5

Distinctiveness Conflict Risk

Targets a clear paid-media/budgeting niche with distinct triggers (CPA, ROAS, MER, LTV:CAC, spend pacing), making overlap with unrelated skills minimal.

5 / 5

Total

20

/

20

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository
AgriciDaniel/claude-ads
Reviewed

Table of Contents

Is this your skill?

If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.