Budget allocation and bidding strategy review across all ad platforms. Evaluates spend distribution, bidding strategy appropriateness, scaling readiness, and identifies campaigns to kill or scale. Uses 70/20/10 rule, 3x Kill Rule, and 20% scaling rule. Use when user says budget allocation, bidding strategy, ad spend, ROAS target, media budget, or scaling.
90
88%
Does it follow best practices?
Impact
Pending
No eval scenarios have been run
Passed
No known issues
Scanned
c2ca51f
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