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app-icon-optimization

When the user wants to design, test, or improve their app icon to increase tap-through rate and conversions in App Store search and browse. Use when the user mentions "app icon", "icon design", "icon A/B test", "icon variants", "tap-through rate", "icon conversion", "icon refresh", or wants to know what makes a good app icon. For screenshot optimization, see screenshot-optimization. For full listing A/B tests, see ab-test-store-listing.

72

Quality

88%

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SKILL.md
Quality
Evals
Security

Quality

Content

82%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-organized, highly actionable ASO skill body that delivers concrete specs, test parameters, and ready-to-use templates with clear sequenced workflows. The main improvement opportunities are trimming the light editorial padding and optionally externalizing the larger templates into reference files.

Suggestions

Tighten the "Why the Icon Is Your Most Impactful Asset" intro to a single data-backed line, removing motivational framing.

Add an explicit feedback loop to the A/B testing workflow, e.g. "If significance is not reached, continue running and re-check daily; do not call a winner below the threshold."

Consider moving the Icon Audit rubric and Designer Brief template into reference files (e.g. references/icon-audit.md, references/designer-brief.md) and linking them from the body to reduce inline length.

DimensionReasoningScore

Conciseness

Mostly efficient specialized ASO guidance delivered through lean tables and templates, with minor editorial padding such as the "Why the Icon Is Your Most Impactful Asset" motivational intro that could be trimmed.

4 / 5

Actionability

Highly actionable for an instruction-only skill: exact navigation paths, specific pixel sizes (1024×1024px PNG, 60×60pt), test parameters (20–33% allocation, ≥7 days, ≥1000 impressions, p<0.05), and copy-paste-ready Icon Audit and Designer Brief templates.

5 / 5

Workflow Clarity

Numbered iOS and Android A/B test sequences with explicit checkpoints (minimum duration, minimum sample size, significance threshold), but lacks an explicit "if not yet significant, continue running" feedback loop.

4 / 5

Progressive Disclosure

Single self-contained file with clean section headers and a Related Skills navigation block and no nested references, but at ~165 lines the sizable inline Icon Audit and Designer Brief templates could arguably live in separate reference files.

4 / 5

Total

17

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20

Passed

Description

95%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, well-targeted description that clearly states capability and trigger conditions with comprehensive natural keywords and explicit cross-skill disambiguation. The only minor weakness is that the core action verbs (design/test/improve) are slightly broad rather than granular.

DimensionReasoningScore

Specificity

Names the app-icon domain and several concrete actions ("design, test, or improve") tied to concrete outcomes ("increase tap-through rate and conversions in App Store search and browse"), but the verbs are somewhat broader than the granular file-operation actions in the 5 anchor.

4 / 5

Completeness

Explicitly answers both what ("design, test, or improve their app icon to increase tap-through rate and conversions") and when ("Use when the user mentions …") with concrete trigger phrases, in third-person voice.

5 / 5

Trigger Term Quality

Comprehensive natural trigger coverage with synonyms and variations ("app icon", "icon design", "icon A/B test", "icon variants", "tap-through rate", "icon conversion", "icon refresh", "what makes a good app icon").

5 / 5

Distinctiveness Conflict Risk

Clear app-icon niche with distinct triggers and explicit disambiguation from sibling skills ("For screenshot optimization, see screenshot-optimization. For full listing A/B tests, see ab-test-store-listing."), minimizing conflict risk.

5 / 5

Total

19

/

20

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository
Eronred/aso-skills
Reviewed

Table of Contents

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