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app-launch

When the user wants to plan a launch strategy for a new app or major update. Also use when the user mentions "app launch", "launch plan", "launch checklist", "pre-launch", "launch day", or "how to launch my app". For ongoing ASO after launch, see aso-audit. For paid acquisition during launch, see ua-campaign.

70

Quality

85%

Does it follow best practices?

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SecuritybySnyk

Low

Low-risk findings worth noting

SKILL.md
Quality
Evals
Security

Quality

Content

81%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured, actionable launch playbook with a clear phased timeline, concrete tool references, and built-in monitoring loops. The main improvement areas are trimming the role preamble and tightening a few generic directive items.

Suggestions

Remove or shorten the 'You are an expert in mobile app launches...' preamble to save tokens, as Claude does not need role reinforcement.

Add brief specificity to bare directive items (e.g., 'Design a distinctive icon — test 2-3 concepts against competitor icons') so each task is unambiguous.

If detailed channel playbooks or templates exist, link them as one-level-deep reference files rather than keeping everything inline.

DimensionReasoningScore

Conciseness

The body is a lean checklist that assumes Claude's competence (no explaining of TestFlight/ASO basics), with only minor padding such as the 'You are an expert...' role preamble.

4 / 5

Actionability

Mostly concrete guidance with named skills to run (keyword-research, metadata-optimization, etc.) and specific numbers (50-200 testers, 20-30 journalists, 15-30s video), though some items like 'Design a distinctive icon' remain bare directives.

4 / 5

Workflow Clarity

A clearly sequenced chronological workflow (8 weeks → 4 weeks → 1 week → launch day → week 1 → month 1) rendered as explicit checklists, with monitor-and-adjust feedback loops ('Monitor keyword rankings (are you indexing?)', 'Analyze first-week metrics and adjust').

5 / 5

Progressive Disclosure

Well-organized with clear section headers and easy navigation; content is appropriately contained in a single overview file since no bundle files are provided, with minor gaps in signaling deeper reference material.

4 / 5

Total

17

/

20

Passed

Description

90%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong description with excellent trigger-term coverage, explicit what/when guidance, and thoughtful boundary disambiguation. The only weakness is that it states a single capability rather than enumerating several concrete actions.

Suggestions

Consider listing 2-3 concrete capabilities (e.g., 'build a phased launch timeline, prepare ASO and press assets, coordinate launch-day amplification') to raise specificity beyond a single action.

DimensionReasoningScore

Specificity

Names the domain ('app launch') and one concrete action ('plan a launch strategy for a new app or major update') but does not enumerate multiple distinct capabilities, so it is not comprehensive.

3 / 5

Completeness

Explicitly states both what ('plan a launch strategy') and when ('Use when the user mentions...') with concrete trigger phrases, plus boundary disambiguation pointing to aso-audit and ua-campaign.

5 / 5

Trigger Term Quality

Provides comprehensive natural phrases a user would actually say — 'app launch', 'launch plan', 'launch checklist', 'pre-launch', 'launch day', 'how to launch my app' — covering synonyms and variations.

5 / 5

Distinctiveness Conflict Risk

Occupies a clear niche (app launch strategy) with distinct triggers and explicitly hands off adjacent concerns to aso-audit and ua-campaign, minimizing overlap risk.

5 / 5

Total

18

/

20

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository
Eronred/aso-skills
Reviewed

Table of Contents

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