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ad-account-auditor

Use when auditing a paid ad account for incremental contribution, wasted spend, or measurement integrity before scaling; runs a typed 20-item ROAS profile with verified vetoes and a SHIP/FIX/BLOCK/UNDECIDED gate on own exported data. Not for campaign structure design — use campaign-architect; not for creative production — use ad-creative-builder. 付费广告账户审计/ROAS评分

Quality

87%

Does it follow best practices?

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SKILL.md
Quality
Evals
Security

Quality

Content

81%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured, dense auditor skill body with an explicit gated workflow, validation checkpoints, and fail-closed error handling. The main improvement areas are de-duplicating the runtime-reads file lists and making invocation details less dependent on external runbook files.

Suggestions

Consolidate the 'Runtime Reads' list and the 'Runtime and Setup' paragraph into a single reference list to remove the duplicated file enumeration and tighten conciseness.

Inline the minimal scorer invocation example (or the exact typed conversation header) in SKILL.md so the core path is executable without first resolving external runbook files.

Clarify which references are bundled with the skill versus resolved from the repository root (e.g., group 'bundled' vs 'repo-level' references) so navigation works in standalone installs.

DimensionReasoningScore

Conciseness

The body is dense and imperative with no explanations of concepts Claude already knows, but the "Runtime Reads" file list is duplicated in the "Runtime and Setup" paragraph, and the disjointed §2/§3/§5 section numbering adds minor overhead. Efficient with a few trimmable instances, fitting the level-4 anchor rather than the lean level-5 anchor.

4 / 5

Actionability

Concrete, executable guidance dominates: named veto codes (ROAS-R1/R2/O1/O2/A1), exact env resolution `AARON_SKILLS_ROOT="${CLAUDE_PLUGIN_ROOT:-$(git rev-parse --show-toplevel ...)}"`, a named validator `validate-audit-artifact.py` with `--relative-path`, and a concrete persistence path pattern. Minor gaps remain — the actual scorer invocation and the "typed conversation header" are delegated to external runbook files rather than shown — matching level 4, not the fully copy-paste-ready level 5.

4 / 5

Workflow Clarity

A clear sequenced workflow (declare context → normalize → score all 20 items → verify vetoes → run typed scorer → report → validated persistence) with explicit validation checkpoints, error-recovery branches (`NEEDS_INPUT/UNDECIDED`, fail-closed `NOT_SCORED` when the scorer is unavailable), and a validate → persist → revalidate feedback loop. This matches the level-5 anchor including feedback loops and checklists.

5 / 5

Progressive Disclosure

The body is an overview pointing to one-level-deep, clearly signaled references, and the bundled `references/auditor-runtime.md` exists and is relevant. It falls short of level 5 because the runtime-reads list is stated twice, and most referenced files (`../../../references/auditor-runbook.md`, `scoring-semantics.md`, `roas-benchmark.md`, etc.) live outside the skill bundle, so navigation depends on the surrounding repo layout — minor organization gaps per the level-4 anchor.

4 / 5

Total

17

/

20

Passed

Description

92%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong description: explicit what/when with concrete trigger phrases, specific capabilities, and explicit routing boundaries against sibling skills. The only weakness is modest synonym coverage for the range of ways users refer to paid advertising platforms.

DimensionReasoningScore

Specificity

The description lists multiple concrete actions — "auditing a paid ad account for incremental contribution, wasted spend, or measurement integrity" and "runs a typed 20-item ROAS profile with verified vetoes and a SHIP/FIX/BLOCK/UNDECIDED gate on own exported data" — covering inputs, scoring behavior, and output gate comprehensively. It exceeds the level-4 anchor, which expects minor coverage gaps.

5 / 5

Completeness

It explicitly answers both: what ("runs a typed 20-item ROAS profile with verified vetoes and a SHIP/FIX/BLOCK/UNDECIDED gate") and when ("Use when auditing a paid ad account ... before scaling"), with concrete trigger conditions and explicit negative triggers. Matches the level-5 anchor exactly.

5 / 5

Trigger Term Quality

Natural phrases like "auditing a paid ad account", "wasted spend", "ROAS", and "before scaling" are present, but common variations users might say (e.g., "Google Ads", "Facebook/Meta ads", "performance marketing", "paid media") are missing. Good coverage without synonym breadth, fitting the level-4 anchor rather than 5.

4 / 5

Distinctiveness Conflict Risk

Clear niche with explicit boundaries — "Not for campaign structure design — use campaign-architect; not for creative production — use ad-creative-builder" — minimizing conflict risk with sibling marketing skills. Distinct triggers (audit/ROAS/measurement integrity) match the level-5 anchor.

5 / 5

Total

19

/

20

Passed

Validation

81%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 13 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

metadata_field

'metadata' should map string keys to string values

Warning

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

relative_links

Relative link issues: 11 suspicious

Warning

Total

13

/

16

Passed

Repository

aaron-he-zhu/aaron-marketing-skills

Path

ad/activate/ad-account-auditor/SKILL.md

Reviewed

Table of Contents

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