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channel-portfolio-planner

Use when the user asks to "pick which social channels to run", "should we be on X platform or 小红书", or "plan our organic social channel portfolio"; produces an audience/objective-first portfolio with capability/access matrix, cadence-budget reality check, declared ECHO operating profile, boundary routing, and proposed-state registry events. Not for recording canonical channel facts — use channel-registry. 社媒渠道选择/渠道组合规划/平台能力矩阵/自然社媒

Quality

84%

Does it follow best practices?

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SecuritybySnyk

Passed

No findings from the security scan

SKILL.md
Quality
Evals
Security

Quality

Content

75%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured, information-dense body with a clear eight-step sequence, explicit stop conditions, and a done-when checklist. The main gaps are the missing registry-rejection feedback loop, absent invocation syntax for registry-events.py and a matrix scoring template, and minor token waste from a bibliographic attribution and triple-stated routing information.

Suggestions

Add a brief error-recovery branch to step 7 (e.g., 'if the registry rejects a proposal, record the rejection reason in the boundary table and surface it to the user') to close the workflow's only validation gap.

Provide a minimal capability-matrix scoring scale or one-row example template, and a one-line registry-events.py invocation example with its required arguments, so steps 3 and 7 are executable without guessing.

Trim the Forrester POST-method citation sentence and consolidate adjacent-skill routing into a single section to remove repeated routing tokens.

DimensionReasoningScore

Conciseness

The body is dense and domain-specific with no padding about concepts Claude already knows, but there are minor instances of over-explanation and repetition: the Forrester POST-method attribution ("Li & Bernoff, Groundswell, 2008 is the attributed precedent... cited descriptively — scoring stays on ECHO") is unnecessary meta-commentary, and adjacent-skill routing is stated three times (Instructions step 5, Reference Materials, Next Best Skill). Not a 5 because those tokens could be trimmed; not a 3 because the verbosity is only minor against otherwise lean, purposeful prose.

4 / 5

Actionability

Mostly concrete guidance for an instruction-only skill: named keyless scripts (`scripts/connectors/pageviews.py`, `scripts/connectors/hn.py`), a concrete save path (`memory/social/channel-portfolio-planner/YYYY-MM-DD-<topic>.md`), realistic Quick Start examples, and specific done-when criteria. Not a 5 because the capability matrix has no scoring scale or template, hours/week estimation has no method, and `registry-events.py` is invoked without any invocation syntax or argument example.

4 / 5

Workflow Clarity

Eight clearly sequenced steps with an explicit NEEDS_INPUT stop-and-route (step 1), a done-when checklist (all four capability columns filled, portfolio fits staffing budget), and inherited termination rules (visited-set, max-depth 3, ambiguity stop). Not a 5 because the feedback loop for registry rejection is not addressed — step 7 says "the registry accepts or rejects" but what to do on rejection is left unspecified; not a 3 because validation checkpoints (done-when, NEEDS_INPUT, budget fit) are explicit and present.

4 / 5

Progressive Disclosure

Good structure: a consolidated Reference Materials list with one-line purpose descriptions per link, a dedicated Data Sources section, and one-level-deep references signaled inline throughout the steps. Not a 5 because no bundle files are present in the skill directory to verify — references traverse far outside it (`../../../references/...`, `references/platforms/`) and cannot be confirmed to exist, and the cross-skill links are scattered across many sections rather than centralized. Not a 3 because the body itself is well-organized and every reference is clearly signaled with its purpose.

4 / 5

Total

16

/

20

Passed

Description

92%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong description: explicit quoted trigger phrases in both English and Chinese, a comprehensive concrete list of outputs, and a negative-scope clause that routes a neighboring skill. The only weakness is a few missing common English trigger variations and some internal jargon (ECHO, proposed-state registry events) mixed into the capability statement.

DimensionReasoningScore

Specificity

The description lists multiple concrete deliverables — "produces an audience/objective-first portfolio with capability/access matrix, cadence-budget reality check, declared ECHO operating profile, boundary routing, and proposed-state registry events" — giving comprehensive, specific coverage of what the skill does. It is not the level below (4) because the action list is comprehensive rather than having minor gaps.

5 / 5

Completeness

Explicitly answers both questions: "Use when the user asks to 'pick which social channels to run'..." gives concrete trigger phrases for when, and the produces-clause gives a clear what, with a negative boundary ("Not for recording canonical channel facts — use channel-registry") on top. Not the level below (4) because the when-clause is explicit and uses quoted trigger phrases rather than being merely adequate.

5 / 5

Trigger Term Quality

Includes natural phrases users would actually say ("pick which social channels to run", "should we be on X platform or 小红书", "plan our organic social channel portfolio") plus Chinese synonyms (社媒渠道选择/渠道组合规划/平台能力矩阵/自然社媒). Not a 5 because common English variations like "which social media platforms should we use" or "social media strategy" are missing, and some capability phrasing ("proposed-state registry events") is internal jargon rather than user vocabulary.

4 / 5

Distinctiveness Conflict Risk

Clear niche (organic social channel portfolio selection) with an explicit disambiguation clause routing canonical-fact work to channel-registry, minimizing conflict with adjacent skills. Not below 5 because the explicit "Not for..." routing removes the residual overlap risk a closely related skill set would otherwise carry.

5 / 5

Total

19

/

20

Passed

Validation

75%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 12 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

metadata_field

'metadata' should map string keys to string values

Warning

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

relative_links

Relative link issues: 27 suspicious

Warning

referenced_paths_exist

Referenced path issues: 5 missing, 4 deeper-than-1-level

Warning

Total

12

/

16

Passed

Repository

aaron-he-zhu/aaron-marketing-skills

Path

social/explore/channel-portfolio-planner/SKILL.md

Reviewed

Table of Contents

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