social-selling-planner

Use when the user asks to "set up my founder social-selling routine", "build a daily engagement block for target accounts", or "turn funding / hiring signals into selling plays"; produces the founder/seller daily operating block — a time-boxed engagement-block spec (substantive value-add comments on target-account posts, never a pitch), warm-touch-before-ask cadence rules, trigger-response plays consuming the social-pulse-monitor B2B trigger watchlist (funding / hiring / launch signals), and a quarterly diagnostic that reads LinkedIn SSI as an input diagnostic only (Estimated, vendor-defined — never a target metric). All volume norms are Estimated/community-derived; all execution is human — zero mass-DM, zero connection-request automation, zero engagement automation (LinkedIn UA §8.2 red line); 1:1 pitch and DM mechanics route to outreach-manager. Not for cold email sequences — use cold-outbound-sequencer. 社交销售/创始人日常互动块/热身触达节奏/触发信号剧本

Quality

80%

Does it follow best practices?

Run evals on this skill

Adds up to 20 points to the overall score

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Securityby

Low

Low-risk findings worth noting

Fix and improve this skill with Tessl

tessl review fix ./social/host/social-selling-planner/SKILL.md

Quality

Content

67%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured, actionable instruction-only skill with a clear multi-step workflow and good navigation. Its main weakness is redundancy — the scope guard, red lines, and cross-skill handoffs are repeated across several sections and could be consolidated.

Suggestions

Consolidate the repeated LinkedIn UA §8.2 red-line statement and the zero-automation list into the scope guard once; reference it from later sections instead of restating verbatim.

De-duplicate the outreach-manager, cold-outbound-sequencer, and channel-registry handoffs, which currently appear in Skill Contract, Instructions, Reference Materials, and Next Best Skill.

Make the validation gates in the workflow explicit discrete steps (e.g., a labeled 'Verify trigger at source' checkpoint in step 5) rather than embedding them within step prose.

Dimension	Reasoning	Score
Conciseness	Mostly efficient and information-dense, but the LinkedIn UA §8.2 red-line ('zero mass-DM, zero connection-request automation, zero engagement automation') and the outreach-manager/cold-outbound-sequencer/channel-registry cross-references are restated verbatim across the scope guard, Skill Contract, Instructions, Reference Materials, and Next Best Skill sections.	3 / 5
Actionability	Provides concrete, specific guidance — account tiers (active-deal / in-ICP watch / ecosystem), a 30-45 min time box, a comment quality bar, a 3+ touches over 2+ weeks ask threshold, and per-signal-type trigger plays — with only minor gaps expected of a spec-producing skill.	4 / 5
Workflow Clarity	An 8-step numbered sequence with explicit checkpoints (NEEDS_INPUT stop in step 2, 'Done when' criteria, trigger verification, termination rules), though a couple of validation points are implicit rather than called out as discrete gates.	4 / 5
Progressive Disclosure	Well-organized into clearly signaled sections (Quick Start, Skill Contract, Data Sources, Instructions, Reference Materials, Next Best Skill) with one-level-deep references to echo-benchmark.md, skill-contract.md, CONNECTORS.md, and SECURITY.md; no bundle files are present to split content further.	4 / 5
	Total	15 / 20 Passed

Description

92%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, highly specific description that clearly states what the skill produces and when to invoke it, with explicit demarcation from neighboring skills. Slightly jargon-dense in places, but trigger phrases are natural and concrete.

Dimension	Reasoning	Score
Specificity	Lists multiple concrete actions — 'time-boxed engagement-block spec', 'warm-touch-before-ask cadence rules', 'trigger-response plays', and a 'quarterly diagnostic that reads LinkedIn SSI' — giving comprehensive coverage of what the skill produces.	5 / 5
Completeness	Explicitly answers both 'what' ('produces the founder/seller daily operating block …') and 'when' ('Use when the user asks to …') with concrete trigger phrases.	5 / 5
Trigger Term Quality	Quotes natural user phrases ('set up my founder social-selling routine', 'build a daily engagement block for target accounts', 'turn funding / hiring signals into selling plays') but the surrounding language is jargon-heavy and a few common variations are absent.	4 / 5
Distinctiveness Conflict Risk	Carves a clear founder-led B2B social-selling niche and explicitly routes adjacent work elsewhere ('1:1 pitch and DM mechanics route to outreach-manager', 'Not for cold email sequences — use cold-outbound-sequencer'), minimizing conflict risk.	5 / 5
	Total	19 / 20 Passed

Validation

75%

Warnings & errors only

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 12 / 16 Passed

Validation for skill structure

Criteria	Description	Result
metadata_field	'metadata' should map string keys to string values	Warning
frontmatter_unknown_keys	Unknown frontmatter key(s) found; consider removing or moving to metadata	Warning
relative_links	Relative link issues: 29 suspicious	Warning
referenced_paths_exist	Referenced path issues: 3 missing, 3 deeper-than-1-level	Warning

	Total	12 / 16 Passed

Repository: aaron-he-zhu/aaron-marketing-skills
Path: social/host/social-selling-planner/SKILL.md
Commit: 9df28a0

Reviewed: 4 days ago

Table of Contents

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