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co-marketing

When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Helps SaaS companies identify ideal partners and brainstorm high-impact campaigns.

Quality

84%

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Passed

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SKILL.md
Quality
Evals
Security

Quality

Content

78%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A strong, dense instruction-only skill: highly actionable tables, templates, and checklists organized in a coherent end-to-end workflow, with only minor token waste from duplicated sections. Its main structural weakness is that everything lives inline in a ~280-line SKILL.md with no reference files, where the campaign catalog and templates would be better split out for progressive disclosure.

Suggestions

Move the four campaign-type catalog tables into a references/campaign-types.md and keep a one-line summary per category in SKILL.md, turning the body into a true overview with clearly signaled one-level-deep references.

Delete the redundant 'When to Use This Skill' section (it restates the frontmatter description) and merge the overlapping 'Task-Specific Questions' into the existing 'Questions to identify partners' / context-gathering sections.

Add a lightweight worked example (e.g., one scored partner and one filled-in campaign brief) so the scoring rubric and agreement outline have a concrete model to follow.

DimensionReasoningScore

Conciseness

The body is dominated by dense, token-efficient tables (partner scoring criteria, campaign format catalogs) and a copy-paste outreach template, with no explanation of concepts Claude already knows. It falls just short of a 5 because "When to Use This Skill" duplicates the frontmatter description, "Task-Specific Questions" repeats questions already asked in "Questions to identify partners", and a stray double '---' separator adds padding — but the waste is minor, so it is above anchor 3.

4 / 5

Actionability

For an instruction-only skill the guidance is fully actionable: a copy-paste-ready "Cold Outreach Template", a 1-5 partner scoring rubric with six concrete criteria, named data sources ("Crossbeam or Reveal", "G2/Capterra category neighbors"), a phased checklist, an 8-point agreement outline, and campaign catalogs covering the common cases by format/effort/best-for. Per the rubric's code_vs_instruction note, absence of code is not penalized; this matches anchor 5's 'specific examples cover the common cases'.

5 / 5

Workflow Clarity

Sections follow a logical end-to-end sequence (identify partners → brainstorm campaigns → approach → structure the partnership → measure success) and the phased "Co-Marketing Checklist" (Partner Identification → Campaign Planning → Execution → Post-Campaign) plus "What to Prepare for the Call" provide explicit sequencing with readiness checkpoints. Not a 5 because there are no explicit validation/error-recovery loops (e.g., what to do when a partner's audience overlap turns out smaller than Crossbeam suggested), though for a non-destructive strategy skill that gap is minor.

4 / 5

Progressive Disclosure

There are no bundle files (no references/, scripts/, or assets/), and the ~280-line body inlines reference-like catalog content — the four campaign-type tables, the outreach template, and the agreement outline are detailed material that could live in one-level-deep reference files with SKILL.md as an overview. Section headers and navigation within the document are good, which lifts it above anchor 2's unstructured inline wall, but 'content that should be separate is inline' matches anchor 3 rather than anchor 4's appropriately split structure.

3 / 5

Total

16

/

20

Passed

Description

83%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A well-constructed description with an explicit 'when' trigger clause and a clear third-person 'what' statement. Its main weaknesses are partial redundancy between the two sentences and missing common synonyms (partner marketing, cross-promotion) that would strengthen trigger coverage.

DimensionReasoningScore

Specificity

The description lists several concrete actions — "find co-marketing partners", "plan joint campaigns", "brainstorm partnership opportunities", "identify ideal partners" — scoped to the SaaS domain. It is not a 5 because the second sentence ("identify ideal partners and brainstorm high-impact campaigns") largely restates the first and the verbs remain fairly generic; it exceeds anchor 3 because more than 1-2 distinct concrete actions are named with clear domain coverage.

4 / 5

Completeness

Both questions are answered explicitly: 'what' via "Helps SaaS companies identify ideal partners and brainstorm high-impact campaigns" and 'when' via the leading explicit trigger clause "When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities". This matches the anchor-5 pattern of a clear 'what' plus concrete 'Use when'-equivalent trigger phrases, so it is above anchor 4 where the 'when' is only adequate.

5 / 5

Trigger Term Quality

Good natural keyword coverage: "co-marketing partners", "joint campaigns", "brainstorm partnership opportunities", "SaaS companies" — phrases a user needing this skill would plausibly say. Not a 5 because common synonyms and variations like "partner marketing", "cross-promotion", "joint launch", or "marketing collaboration" are missing; it clearly exceeds anchor 3's single-keyword example.

4 / 5

Distinctiveness Conflict Risk

The co-marketing/SaaS partnership niche is mostly distinct with clear triggers, but "partnership opportunities" and "brainstorm campaigns" leave minor overlap risk with closely related marketing skills (referral programs, product launches, content strategy). Not a 5 because the niche boundary is not sharply drawn against those adjacent skills; clearly above anchor 3 since the core triggers (co-marketing partners, joint campaigns) are specific.

4 / 5

Total

17

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository

administrakt0r/AI-Agents-Safe-Coding-Skills

Path

skills/co-marketing/SKILL.md

Reviewed

Table of Contents

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