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lead-magnets

Plan and optimize lead magnets for email capture and lead generation. Use when designing gated content, checklists, templates, downloadable resources, or other offers that convert visitors into subscribers.

Quality

82%

Does it follow best practices?

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SecuritybySnyk

Passed

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The canonical home for this skill is lead-magnets in administrakt0r/AI-Agents-Safe-Coding-Skills

SKILL.md
Quality
Evals
Security

Quality

Content

78%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured strategy skill with concrete, actionable guidance and excellent progressive disclosure into two relevant reference files. The main improvements are trimming generically-known principles and the duplicated question sections, and adding a brief worked example to make the output format fully concrete.

Suggestions

Trim the "Lead Magnet Principles" section to the few judgment calls Claude would not already make (e.g., the <30-minute consumability threshold and the one-format rule), cutting generic bullets like "works on mobile".

Merge "Task-Specific Questions" into "Before Planning" to remove duplication of the context-gathering list.

Add a compact worked example (one-line business context → chosen format, gate, and first A/B test) to make the five-part output format concrete.

DimensionReasoningScore

Conciseness

The body is table-heavy and dense with domain-specific data (format effort/time estimates, benchmarks, gating trade-offs) that earns its tokens. Minor over-explanation remains: "Lead Magnet Principles" states fairly generic marketing wisdom, and "Task-Specific Questions" largely duplicates the "Before Planning" context list — trimmable, so it sits at anchor 4 rather than the lean anchor 5.

4 / 5

Actionability

For an instruction-only strategy skill the guidance is concrete throughout: named formats with effort estimates, example lead-magnet titles per buyer stage, specific A/B test pairs, a six-element landing page structure, and a five-part output format. It falls short of anchor 5 only in lacking a worked end-to-end example of applying the framework to a sample business.

4 / 5

Workflow Clarity

The section ordering forms a coherent planning sequence (gather context — with an explicit check for product-marketing-context.md first — then format selection, gating, delivery, promotion, measurement, output format). The measurement section provides post-hoc feedback signals, but there are no explicit validation checkpoints mid-workflow, keeping it below anchor 5; the sequence is clearer than anchor 3's implicit-checkpoint example.

4 / 5

Progressive Disclosure

The body is a genuine overview and pushes detail into two real, clearly signaled, one-level-deep references: "For detailed creation guidance per format: See [references/format-guide.md]" and "For detailed benchmarks by format and industry: See [references/benchmarks.md]". Both files exist and hold the appropriate split-out content (per-format creation guides; benchmark tables), matching the anchor 5 example structure.

5 / 5

Total

17

/

20

Passed

Description

78%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong description that explicitly covers both what the skill does and when to use it, with natural trigger phrases. Its main weaknesses are limited action specificity (only plan/optimize) and a few missing common synonyms that would improve trigger coverage.

Suggestions

Add one or two more concrete capabilities drawn from the skill body, e.g. gating strategy design or landing page/delivery planning, to lift specificity beyond two actions.

Include common synonyms users say, such as "freebie", "ebook", or "opt-in offer", to broaden natural trigger coverage.

Consider tightening "or other offers that convert visitors into subscribers" to a shorter clause; it partially duplicates the email-capture phrasing.

DimensionReasoningScore

Specificity

"Plan and optimize lead magnets for email capture and lead generation" names the domain with two concrete actions, matching the anchor for 1-2 actions that are not comprehensive. It does not list several specific actions, so it falls short of anchor 4.

3 / 5

Completeness

It clearly answers both what ("Plan and optimize lead magnets for email capture and lead generation") and when ("Use when designing gated content, checklists, templates, downloadable resources, or other offers that convert visitors into subscribers") with concrete trigger phrases. Anchor 4 would require the when clause to be less explicit, which is not the case here.

5 / 5

Trigger Term Quality

Good natural-phrase coverage: "email capture", "lead generation", "gated content", "downloadable resources", "convert visitors into subscribers" are terms users would actually say. Common synonyms like "freebie", "ebook", or "opt-in" are missing, so it stops short of comprehensive anchor 5.

4 / 5

Distinctiveness Conflict Risk

The lead-magnet/email-capture niche is mostly distinct from other skills, though generic trigger words like "checklists" and "templates" create minor overlap risk with content-creation or copywriting skills. It is more specific than anchor 3's "could still overlap with similar skills".

4 / 5

Total

16

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository

administrakt0r/AI-Agents-Safe-Coding-Skills

Path

plugins/AI-Agents-Safe-Coding-Skills/skills/lead-magnets/SKILL.md

Reviewed

Table of Contents

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