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local-legal-seo-audit

Audit and improve local SEO for law firms, attorneys, forensic experts and legal/professional services sites with local presence, focusing on GBP, directories, E-E-A-T and practice/location pages.

Quality

70%

Does it follow best practices?

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SecuritybySnyk

Passed

No findings from the security scan

Fix and improve this skill with Tessl

tessl review fix ./plugins/AI-Agents-Safe-Coding-Skills-claude/skills/local-legal-seo-audit/SKILL.md

The canonical home for this skill is local-legal-seo-audit in administrakt0r/AI-Agents-Safe-Coding-Skills

SKILL.md
Quality
Evals
Security

Quality

Content

63%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The body is a well-structured, domain-specific audit playbook with concrete thresholds, named directories, and a clear output format, but it is a long single-file document with some duplicated questions and no progressive disclosure into reference files. Splitting per-area checklists into referenced files and adding data-gathering/validation steps would lift the weakest dimensions.

Suggestions

Split the detailed per-area checklists (GBP audit, E-E-A-T breakdown, directory/NAP lists) into one-level-deep reference files (e.g., references/gbp-audit.md, references/eeat.md) and keep SKILL.md as a lean overview with clearly signaled links.

Remove duplicated intake questions (Google Business Profile ownership and directory listings are each asked twice across Initial Assessment sections) and drop explanations of concepts Claude already knows, such as the YMYL classification note.

Add concrete data-gathering and verification steps — e.g., how to check local pack presence and competitor reviews, and a checkpoint to confirm NAP consistency across listings before flagging it as a finding.

DimensionReasoningScore

Conciseness

The body is mostly tight, actionable checklists, but it contains duplicated questions ("Do they have a Google Business Profile?" appears under both Current Visibility and Existing Assets; directory listings are asked about twice) and mild over-explanation of concepts Claude already knows ("Legal sites fall under Google's YMYL classification", "Most legal searches happen on mobile"). Not 4 because the duplication and explanation go beyond minor trimmable instances.

3 / 5

Actionability

Guidance is concrete and executable for an instruction-only skill: specific thresholds ("LCP < 2.5s", "CLS < 0.1", "INP < 200ms"), named directories (OAB, Jusbrasil, Escavador, Avvo, FindLaw), a title tag format ("[Service] in [City] | [Firm Name]"), and a defined output report structure. Not 5 because it gives no concrete method for gathering data (e.g., how to check local pack presence, rankings, or competitor reviews).

4 / 5

Workflow Clarity

A clear sequence is present: Initial Assessment questions, a priority-ordered audit framework, per-area audit checklists, and a structured output format with a prioritized action plan. Not 5 because there are no explicit validation/checkpoint steps (e.g., how to verify a finding or confirm NAP consistency before reporting it), though the audit context carries no destructive-operation risk requiring a cap.

4 / 5

Progressive Disclosure

The skill is a single ~340-line file with no references/, scripts/, or assets/ bundle; sections are well-organized with headers, but substantial detail (the full GBP checklist, E-E-A-T breakdown, directory lists) is inlined where separate reference files would keep SKILL.md a lean overview. Not 4 because most bulk detail lives inline rather than being split into clearly signaled one-level-deep references; not 2 because the section structure is good, not minimal.

3 / 5

Total

14

/

20

Passed

Description

65%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description clearly defines a well-scoped niche and includes natural trigger terms, but it omits any explicit "Use when..." guidance and relies on generic verbs ("audit and improve") rather than enumerating specific capabilities. Adding a trigger clause and spelling out key terms like "Google Business Profile" would raise completeness and trigger-term quality.

Suggestions

Append an explicit trigger clause, e.g. "Use when auditing or improving local search visibility (Google local pack/maps, directories) for a law firm, attorney, or forensic expert website."

Replace generic verbs with specific actions: enumerate capabilities such as "audit Google Business Profile completeness, check E-E-A-T trust signals, review practice-area and location pages, and verify NAP consistency across legal directories."

Spell out "GBP" as "Google Business Profile (GBP)" and add common synonyms like "lawyer" and "Google Maps/local pack" to broaden natural keyword coverage.

DimensionReasoningScore

Specificity

"Audit and improve local SEO" names the domain with generic verbs, and the enumerated focus areas ("GBP, directories, E-E-A-T and practice/location pages") provide concrete but limited action scope. Not 4 because it lacks the several specific actions of the higher anchor (e.g., extract/fill/merge-style enumeration); not 2 because the focus areas go beyond a bare domain label.

3 / 5

Completeness

The "what" is clear (audit and improve local SEO for legal/professional services sites), but there is no "Use when..." clause or equivalent explicit trigger guidance, which caps completeness at 3 per the judging guidelines. It sits exactly at the anchor for a clear "what" with "when" missing.

3 / 5

Trigger Term Quality

Natural terms like "local SEO", "law firms", "attorneys", "forensic experts" match what users would actually say. Not 5 because common variations are missing — "Google Business Profile" is only present as the acronym "GBP", and "lawyer", "Google Maps", or "local pack" are absent.

4 / 5

Distinctiveness Conflict Risk

"law firms, attorneys, forensic experts and legal/professional services sites with local presence, focusing on GBP, directories, E-E-A-T" carves out a clear niche with distinct triggers and minimal conflict risk against a generic SEO or local-SEO skill. Not 4 because the scoping is explicit and specific enough that mis-triggering for a non-legal site is unlikely.

5 / 5

Total

15

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository

administrakt0r/AI-Agents-Safe-Coding-Skills

Path

plugins/AI-Agents-Safe-Coding-Skills-claude/skills/local-legal-seo-audit/SKILL.md

Reviewed

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