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competitor-alternatives

When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'switch from competitor,' or 'comparison content.' Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. Emphasizes deep research, modular content architecture, and varied section types beyond feature tables.

64

Quality

81%

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SKILL.md
Quality
Evals
Security

Quality

Content

61%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The body is well-structured with concrete per-format guidance, SEO keyword tables, and a real script integration, and its references are clean and one level deep. Its main weaknesses are padded principle/communication sections that restate common sense, the absence of an explicit end-to-end workflow sequence with validation checkpoints, and page-structure templates that could be offloaded to references.

Suggestions

Trim 'Core Principles' and 'Communication' to one-line reminders or fold them into the relevant sections; remove sentiments Claude already assumes (e.g., 'Different tools fit different needs', 'Being genuinely helpful builds trust and ranks better').

Add an explicit numbered workflow (assess context → research competitors → build Competitor Intelligence File → generate comparison matrix via script → write pages → validate claims/SEO) so the sequence and checkpoints are unambiguous.

Move the four full page-structure listings into references/templates.md, keeping only a one-line summary of each format in SKILL.md to reduce token load.

DimensionReasoningScore

Conciseness

The body is mostly efficient (URL patterns, keyword tables, numbered page structures, a tool invocation table), but 'Core Principles' and 'Communication' explain things Claude already knows ('Different tools fit different needs', 'Readers are comparing—they'll verify claims', 'Include 4-7 real alternatives. Being genuinely helpful builds trust'), which is unnecessary padding that could be tightened.

3 / 5

Actionability

Concrete guidance throughout: exact URL patterns ('/alternatives/[competitor]', '/vs/[competitor]'), target keywords per format, numbered section structures for each page type, and a copy-paste script command ('python3 scripts/comparison_matrix_builder.py --input competitors.json --markdown'). Minor gaps remain because detailed templates and the YAML data structure are deferred to references rather than shown inline.

4 / 5

Workflow Clarity

The body is organized by topic (assessment, formats, sections, research, SEO, output) rather than as a sequenced process: an implied order exists via section ordering and partial step lists, but there is no explicit end-to-end sequence and validation checkpoints ('every claim must be verifiable from public sources') are implicit quality bars rather than workflow steps. Not a 4 because checkpoints are missing; not a 2 because rough sequencing and step lists are present.

3 / 5

Progressive Disclosure

References are well-signaled and one level deep ('For detailed templates: See [references/templates.md]', 'For data structure and examples: See [references/content-architecture.md]'), and the referenced files plus scripts/comparison_matrix_builder.py all exist in the bundle. Minor gaps: the four full page-structure listings in the body are template content that could live in templates.md, keeping the overview leaner.

4 / 5

Total

14

/

20

Passed

Description

91%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong description: it clearly states what the skill does, enumerates four concrete page formats, and provides a rich set of natural trigger phrases with an explicit 'use when' clause. Its only weaknesses are a slightly fluffy closing sentence about emphasis and a few trigger terms broad enough to overlap with adjacent marketing skills.

DimensionReasoningScore

Specificity

The description names the domain ('create competitor comparison or alternative pages for SEO and sales enablement') and enumerates concrete formats ('singular alternative, plural alternatives, you vs competitor, and competitor vs competitor'), but the closing sentence ('Emphasizes deep research, modular content architecture, and varied section types beyond feature tables') describes emphasis rather than concrete actions, leaving minor coverage gaps.

4 / 5

Completeness

It explicitly answers both what (creating competitor comparison and alternative pages across four named formats) and when ('When the user wants to create... Also use when the user mentions...') with concrete trigger phrases, matching the top anchor.

5 / 5

Trigger Term Quality

Trigger coverage is comprehensive with natural synonyms and phrasing variants users would actually say: 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'switch from competitor,' and 'comparison content.'

5 / 5

Distinctiveness Conflict Risk

The niche is mostly distinct with format-specific triggers, but broad terms like 'comparison content' and 'competitive landing pages' create minor overlap risk with closely related copywriting, SEO, and content-strategy skills.

4 / 5

Total

18

/

20

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository

alirezarezvani/claude-skills

Path

marketing-skill/skills/competitor-alternatives/SKILL.md

Reviewed

Table of Contents

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