marketing-context

Create and maintain the marketing context document that all marketing skills read before starting. Use when the user mentions 'marketing context,' 'brand voice,' 'set up context,' 'target audience,' 'ICP,' 'style guide,' 'who is my customer,' 'positioning,' or wants to avoid repeating foundational information across marketing tasks. Run this at the start of any new project before using other marketing skills.

Quality

78%

Does it follow best practices?

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tessl review fix ./marketing-skill/skills/marketing-context/SKILL.md

Quality

Content

71%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The body is an efficient, actionable instruction-only skill with a real validation feedback loop. Its main defect is progressive disclosure: the explicitly-referenced template file is missing from the bundle, creating a dead-end reference.

Suggestions

Add the missing templates/marketing-context-template.md file so the 'See templates/...' reference resolves, or remove the reference and inline a minimal template skeleton.

Consider moving the 14-section catalog into the template file and keeping only a concise overview in SKILL.md to tighten the overview/depth split.

Tighten a few generic tips ('Be specific', 'Ask for examples') that add little beyond what the section bullets already convey.

Dimension	Reasoning	Score
Conciseness	Mostly lean bullet-driven content that assumes Claude's competence, with only minor instances that could be trimmed (e.g., 'This is faster than starting from scratch' and a few generic tips), placing it above the 'mostly efficient' 3 but short of the fully-lean 5.	4 / 5
Actionability	Provides a canonical output path, three concrete modes, 14 well-specified sections, and an executable validation command with a defined threshold — concrete and actionable with only minor gaps in the conversational interview scripting.	4 / 5
Workflow Clarity	Three modes are sequenced with a stated preference and an explicit validation checkpoint (validator command with a <70 recovery loop: 'go back to the interview and fill the missing sections'), but it is a loosely sequenced interview/draft flow rather than a tightly checkpointed multi-step pipeline, fitting 'clear sequence with most checkpoints' rather than 5.	4 / 5
Progressive Disclosure	Structure is well-organized and the template reference is one-level-deep and clearly signaled, but the referenced 'templates/marketing-context-template.md' does not exist in the bundle — a broken reference prevents higher scoring despite otherwise good organization.	3 / 5
	Total	15 / 20 Passed

Description

86%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description is strong: third-person voice, comprehensive natural trigger terms, and explicit what/when coverage. The main gap is specificity — only two general actions (create, maintain) rather than a richer list of concrete operations.

Suggestions

Add 1-2 more concrete actions to the 'what' clause (e.g., 'auto-drafts a V1 from the codebase, runs guided interviews, and scores completeness') to lift specificity toward the 4-5 range.

Tighten overlap by distinguishing from company-context skills directly in the description, not only in the body.

Dimension	Reasoning	Score
Specificity	Names the domain ('marketing context document') with two concrete actions ('Create and maintain'), but does not enumerate several specific operations, matching the '1-2 concrete actions' anchor rather than the broader coverage of 4.	3 / 5
Completeness	Explicitly answers both 'what' ('Create and maintain the marketing context document that all marketing skills read') and 'when' ('Use when the user mentions...' plus 'Run this at the start of any new project'), with concrete trigger phrases.	5 / 5
Trigger Term Quality	Comprehensive natural trigger phrases ('marketing context,' 'brand voice,' 'set up context,' 'target audience,' 'ICP,' 'style guide,' 'who is my customer,' 'positioning') including synonyms a user would naturally say.	5 / 5
Distinctiveness Conflict Risk	Clear marketing-specific niche with distinct triggers, but minor overlap risk with closely related company-context skills (the body itself notes complementarity with cs-onboard), matching 'mostly distinct' rather than the minimal-conflict 5.	4 / 5
	Total	17 / 20 Passed

Validation

100%

Warnings & errors only

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository: alirezarezvani/claude-skills
Path: marketing-skill/skills/marketing-context/SKILL.md
Commit: 19392f7

Reviewed: ~2 hours ago

Table of Contents

Discovery Implementation Validation

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