social-content

When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. Also use when the user mentions 'LinkedIn post,' 'Twitter thread,' 'social media,' 'content calendar,' 'social scheduling,' 'engagement,' or 'viral content.' This skill covers content creation, repurposing, and platform-specific strategies.

Install with Tessl CLI

npx tessl i github:coreyhaines31/marketingskills --skill social-content

What are skills?

Overall
score

84%

Review — 82%

Does it follow best practices?

If you maintain this skill, you can automatically optimize it using the tessl CLI to improve its score:

npx tessl skill review --optimize ./path/to/skill

Learn more

Evaluation — 92%

↑ 1.10x

Agent success when using this skill

Validation — 11 / 11 Passed

Validation for skill structure

SKILL.md

Review

Evals

Evaluation results

90%

17%

LinkedIn Thought Leadership Posts for SaaS Startup

LinkedIn post formatting and templates

Criteria

Without context

With context

Story post hook

63%

100%

Story post structure

88%

100%

Contrarian post boldness

100%

How-to arrow notation

100%

Links in comments

100%

Character count target

38%

25%

Line break formatting

100%

Specific numbers

100%

Smart friend voice

75%

100%

Emotional opening

13%

50%

Short sentence rhythm

88%

100%

Engagement question

100%

Without context: $0.2780 · 1m 44s · 15 turns · 13 in / 4,062 out tokens

With context: $0.4190 · 2m 30s · 16 turns · 13 in / 5,093 out tokens

98%

Build a Content Playbook from Competitor Analysis

Reverse engineering viral content

Criteria

Without context

With context

Engagement rate ranking

100%

Top 10% identification

63%

75%

Quantitative analysis

100%

Qualitative analysis

100%

Hook patterns codified

80%

100%

Format patterns codified

100%

CTA patterns codified

100%

Specificity in voice guidance

100%

Smart friend tone guidance

63%

100%

Short sentence guidance

100%

Emotional writing guidance

63%

100%

Generic post contrast

100%

Without context: $0.7162 · 4m 37s · 18 turns · 67 in / 14,494 out tokens

With context: $1.0494 · 5m 8s · 32 turns · 348 in / 15,941 out tokens

88%

-1%

Social Media Strategy for a Climate Tech Startup

Content pillars, calendar, and batching strategy

Criteria

Without context

With context

Content pillar count

100%

Pillar percentage allocation

100%

Batching workflow steps

100%

Batching time estimate

100%

LinkedIn post volume in batching

50%

25%

Twitter thread volume in batching

63%

50%

Queue management buffer

100%

75%

Daily engagement routine

100%

Repurposing workflow

100%

Calendar content types

100%

Relationship building target

50%

100%

Multi-platform differentiation

100%

Without context: $0.3805 · 3m 14s · 10 turns · 11 in / 8,085 out tokens

With context: $0.7664 · 4m · 30 turns · 679 in / 10,421 out tokens

Evaluated: about 17 hours ago
Agent: Claude Code

Table of Contents

LinkedIn Thought Leadership Posts for SaaS Startup Build a Content Playbook from Competitor Analysis Social Media Strategy for a Climate Tech Startup

Is this your skill?

If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.