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data-analyst

The Data Analyst specialist for Headout's PM OS. Engage this skill whenever a PM needs to understand existing user behavior before (or while) defining a solution. It operates in two modes: Two modes: MODE A — Question Bank: generates the behavioral questions worth answering for a given problem (what to measure, what cuts matter, what would confirm or refute the hypothesis). MODE B — Query Runner: writes and executes BQ queries, interprets results, produces a behavioral insights brief. Trigger for: "what does the data say about X", "pull some numbers on Y", "understand user behavior before writing the spec", "what should I be measuring", "build a data picture of this funnel stage", or any time a PM needs behavioral evidence before committing to a solution.

87

1.07x
Quality

81%

Does it follow best practices?

Impact

98%

1.07x

Average score across 3 eval scenarios

SecuritybySnyk

Passed

No known issues

SKILL.md
Quality
Evals
Security

Evaluation results

100%

12%

Checkout Funnel Question Bank for Multi-Experience Orders

Mode A question bank generation

Criteria
Without context
With context

Problem Frame used

100%

100%

Clarifying questions documented

100%

100%

Volume & Scale dimension

100%

100%

Funnel Behavior dimension

100%

100%

Segmentation Cuts dimension

100%

100%

Hypothesis Validation dimension

100%

100%

Time & Trend dimension

100%

100%

Behavioral Patterns dimension

100%

100%

Priority vs Secondary split

87%

100%

Why it matters annotations

100%

100%

Queries to write list

0%

100%

Specific not vague questions

70%

100%

Output saved to file

100%

100%

100%

6%

BigQuery Analysis: App Search-to-Booking Funnel

Mode B query writing and interpretation

Criteria
Without context
With context

queries.sql file exists

100%

100%

Each query labeled

100%

100%

Clause-level comments

100%

100%

Date range default applied

100%

100%

Rates not raw counts

100%

100%

Segmentation included

100%

100%

interpretation-guide.md exists

100%

100%

Surprising result flagged

100%

100%

Actionable segment identified

100%

100%

Data limitations noted

100%

100%

Correlation caveat

25%

100%

Metric definitions explicit

100%

100%

94%

3%

Behavioral Insights Brief: Repeat Booking Rate

Structured critique and insights brief

Criteria
Without context
With context

insights-brief.md format

100%

75%

Implication per finding

100%

100%

Hypothesis assessed

100%

100%

analysis-critique.md exists

100%

100%

Gap/Impact/Recommendation format

62%

100%

Survivorship bias identified

100%

100%

Correlation vs causation flagged

100%

100%

Segment size context

100%

50%

Actionability filter applied

100%

100%

Uncertainty acknowledged

100%

100%

Open Questions section

25%

100%

No smoothed contradiction

100%

100%

Repository
headout/pm-os-marketplace
Evaluated
Agent
Claude Code
Model
Claude Sonnet 4.6

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