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pitch-recon

Marketing and messaging reconnaissance — read existing landing pages, copy, positioning docs, and marketing materials to understand the current messaging state. Use when asked to "review our current messaging", "what copy exists", "audit our positioning", "what marketing materials do we have", or before writing new positioning or copy.

Quality

85%

Does it follow best practices?

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Passed

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SKILL.md
Quality
Evals
Security

Quality

Content

82%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A tight, highly actionable recon workflow with concrete commands, tables, and an inline output format that keeps token use efficient. The main weaknesses are the dangling references to docs/output-kit.md and /atlas-report with no bundle files backing them, and the absence of explicit verification checkpoints in the assessment steps.

Suggestions

Inline or bundle the contents of docs/output-kit.md (or remove the reference), since the file is not part of the skill bundle and the 40-line CLI format rules cannot be followed as written.

Clarify what /atlas-report is and when it is available, or provide a fallback instruction for when that skill is not installed, so the Delivery section is executable in any environment.

Add one explicit verification checkpoint (e.g., confirm the asset inventory is complete before assessing consistency) to strengthen the workflow's feedback structure.

DimensionReasoningScore

Conciseness

The body is lean and imperative throughout — compact detection commands, one-line definitions ("Tagline — 3-10 word expression of product's value"), and template tables with no concept explanations or padding. It assumes Claude's competence and every section earns its place, matching the 5 anchor; there is nothing to trim down to a 4.

5 / 5

Actionability

Step 0 provides copy-paste-ready find/grep/ls/head commands and Steps 1-5 use concrete templates and checklists, making the guidance mostly executable. It falls short of 5 because Step 5 defers to "the output format defined in docs/output-kit.md" — a file not present in the bundle — and the asset tables are placeholder skeletons rather than worked examples.

4 / 5

Workflow Clarity

Steps 0-5 form a clear detect → inventory → assess → present sequence, and the read-only nature means no destructive-operation validation is required. However, there are no explicit verification checkpoints or feedback loops (e.g., confirming inventory completeness before assessing), which keeps it at 4 rather than 5.

4 / 5

Progressive Disclosure

The single-file structure is well organized with clearly signaled one-level references ("docs/output-kit.md", "/atlas-report") and an inline output-format template that stands on its own. The minor gap is that neither referenced resource exists in the bundle, so navigation relies entirely on the inlined format spec — above the 3 anchor but not the clean reference structure of 5.

4 / 5

Total

17

/

20

Passed

Description

83%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong description that clearly and explicitly states both capability and trigger conditions in third person with natural, quotable user phrases. Trigger coverage is good but could add a few common synonyms (brand voice, value prop, website copy) to be comprehensive.

DimensionReasoningScore

Specificity

"read existing landing pages, copy, positioning docs, and marketing materials to understand the current messaging state" names several concrete artifact types and a clear action, but coverage has minor gaps — the assessment/consistency-audit output is only implied by 'understand', not listed. It is well above the 3 anchor (1-2 concrete actions) but short of the 5 anchor's comprehensive action coverage.

4 / 5

Completeness

It explicitly answers both what ("read existing landing pages, copy, positioning docs, and marketing materials to understand the current messaging state") and when ("Use when asked to 'review our current messaging'... or before writing new positioning or copy") with concrete trigger phrases — a direct match for the 5 anchor.

5 / 5

Trigger Term Quality

Natural user phrasings like "review our current messaging", "audit our positioning", and "what marketing materials do we have" are quoted directly, giving good keyword coverage. A few natural synonyms (e.g., 'brand voice', 'value prop', 'website copy') are missing, so it falls just short of the comprehensive 5 anchor.

4 / 5

Distinctiveness Conflict Risk

"Marketing and messaging reconnaissance" plus positioning/copy-audit triggers carve out a clear niche distinct from generic document or writing skills. Minor overlap risk remains with closely related copywriting/positioning-drafting skills, keeping it below 5.

4 / 5

Total

17

/

20

Passed

Validation

87%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 14 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

allowed_tools_field

'allowed-tools' contains unusual tool name(s)

Warning

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

14

/

16

Passed

Repository

jeremylongshore/tons-of-skills-marketplace

Path

plugins/ai-agency/tonone/bundle/marketing-team/skills/pitch-recon/SKILL.md

Reviewed

Table of Contents

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