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ad-creative

When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'ad performance optimization,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn ad text,' or 'I need more ad variations.' Use this whenever someone needs to produce ad copy at scale or iterate on existing ads. For campaign strategy and targeting, see ads. For landing page copy, see copywriting.

76

Quality

96%

Does it follow best practices?

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SecuritybySnyk

Passed

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SKILL.md
Quality
Evals
Security

Quality

Content

92%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A thorough, highly actionable ad-creative skill with strong workflow sequencing, validation, and clean progressive disclosure into real reference files; minor conciseness gains available from de-duplicating guidance sections.

DimensionReasoningScore

Conciseness

Largely efficient reference content (spec tables, angle tables, output templates) but some guidance is restated across "Writing Quality Standards," "Common Mistakes," and angle sections and could be tightened.

4 / 5

Actionability

Concrete character-limit tables, executable bash for pulling performance data, ready CSV/output templates, and an explicit validate-against-specs step cover the common cases copy-paste ready.

5 / 5

Workflow Clarity

Two clearly sequenced modes with an explicit core loop, a validation checkpoint ("Validate Against Specs"), and a feedback loop (analyze winners/losers → generate → log) for batch iteration.

5 / 5

Progressive Disclosure

SKILL.md is an overview with well-signaled, one-level-deep links to real references/ files (platform-specs.md, generative-tools.md); content is appropriately split and navigable.

5 / 5

Total

19

/

20

Passed

Description

100%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, third-person description with explicit what/when structure, comprehensive natural trigger terms across platforms, and clear boundary guidance against adjacent skills.

DimensionReasoningScore

Specificity

Names multiple concrete actions ("generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations") with comprehensive coverage across ad-element types.

5 / 5

Completeness

Explicitly answers what (generate/iterate/scale ad copy) and when ("Use when the user mentions..."; "Use this whenever someone needs to produce ad copy at scale") with concrete trigger phrases.

5 / 5

Trigger Term Quality

Comprehensive set of natural user phrases across platforms ("write me some ads," "Facebook ad copy," "Google ad headlines," "RSA headlines," "I need more ad variations").

5 / 5

Distinctiveness Conflict Risk

Clear ad-copy niche with explicit boundary pointers to ads (campaign strategy) and copywriting (landing pages), minimizing conflict risk.

5 / 5

Total

20

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

relative_links

Relative link issues: 5 suspicious

Warning

Total

15

/

16

Passed

Repository
joshmanders/dotfiles
Reviewed

Table of Contents

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