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commercial-ad-psychology

Use for advertisements, branded films, and product storytelling that need audience hook logic, benefit framing, desire construction, and concise conversion-oriented visual messaging.

66

Quality

80%

Does it follow best practices?

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SKILL.md
Quality
Evals
Security

Quality

Content

86%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The body is a tight, well-organized set of actionable creative directives that respects token budget and needs no external references; its only weakness is that some structural principles remain slightly abstract rather than fully concrete.

Suggestions

Tighten the few abstract directives (e.g. 'Move from tension to payoff to brand recall') with a concrete sequencing cue such as naming shot types or beats per phase.

Add a brief self-check or 'verification' cue (e.g. confirm every shot builds desire, reduces doubt, or proves the promise) to push workflow clarity toward a 5.

Clarify the product-led vs lifestyle-led branch with a one-line decision rule so the branch choice is unambiguous.

DimensionReasoningScore

Conciseness

The body is lean and efficient: every line is actionable guidance with no padding and no explanation of concepts Claude already knows; each token earns its place.

5 / 5

Actionability

Directives are concrete and specific ('Lead with one core promise, not five claims', 'Hook fast', 'Frame the product as the hero when the brief is product-led'), but a few items like 'Move from tension to payoff to brand recall' stay somewhat abstract rather than fully executable.

4 / 5

Workflow Clarity

The Structure Rules give a clear sequence (hook fast → show product in high-value context → tension to payoff to brand recall → one clean takeaway) for a single-purpose skill, but there are no explicit validation/checkpoint steps; it is just short of a 5.

4 / 5

Progressive Disclosure

This is a sub-50-line single-purpose skill with no need for external references (references/, scripts/, assets/ are all empty) and well-organized sections, which meets the simple-skill exception for a top score.

5 / 5

Total

18

/

20

Passed

Description

75%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description is concise and names a clear niche with several concrete capability areas and a usable trigger clause, but it stops just short of comprehensive keyword coverage and explicit trigger phrasing.

Suggestions

Add common synonyms and short forms users actually say (e.g. 'ads, commercials, promos, spots') to broaden trigger coverage.

Make the 'when' clause more explicit with concrete user-mentionable phrases, e.g. 'Use when the user asks for an ad, commercial, or branded film that needs to hook the audience and drive conversion.'

Consider stating the actions in third-person verb form (e.g. 'Frames benefits, constructs desire, sequences conversion-oriented visuals') to sharpen specificity.

DimensionReasoningScore

Specificity

Names the domain and several concrete capability areas ('audience hook logic, benefit framing, desire construction, and concise conversion-oriented visual messaging'), with only minor coverage gaps; not a full 5 because the actions are framed as capabilities rather than an exhaustive enumerated list.

4 / 5

Completeness

It answers both 'what' (the messaging capabilities needed) and 'when' ('Use for advertisements, branded films, and product storytelling that need...'), but the trigger clause could be more explicit with concrete user-mentionable phrases.

4 / 5

Trigger Term Quality

'advertisements, branded films, and product storytelling' are natural terms a user would say, but common synonyms and short forms (ads, commercials, promos, spots) are missing, so it falls just below comprehensive.

4 / 5

Distinctiveness Conflict Risk

The commercial-ad niche ('branded films', 'product storytelling', 'conversion') is clearly distinct from generic skills, with only minor overlap risk against general marketing/branding skills.

4 / 5

Total

16

/

20

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository
nolanx-ai/nolanx.ai
Reviewed

Table of Contents

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