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commercial-ad-psychology

Use for advertisements, branded films, and product storytelling that need audience hook logic, benefit framing, desire construction, and concise conversion-oriented visual messaging.

66

Quality

80%

Does it follow best practices?

Run evals on this skill

Adds up to 20 points to the overall score

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SecuritybySnyk

Passed

No findings from the security scan

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tessl review fix ./.nolanx/skills/commercial-ad-psychology/SKILL.md
SKILL.md
Quality
Evals
Security

Quality

Content

85%

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A tight, well-organized instruction skill with a clear structural sequence; its only real gap is the absence of worked examples that would make the principles concretely actionable.

Suggestions

Add one or two worked before/after examples (e.g. a single-promise hook vs. a five-claim version it replaces, or a sample ad structure walking tension -> payoff -> brand recall) so the rules become concrete and copy-paste ready.

DimensionReasoningScore

Conciseness

The body is a lean set of short bullets with no padding and no explanation of concepts Claude already knows; every line is directive guidance, so every token earns its place.

3 / 3

Actionability

The rules are clear and directive ('Every shot should either build desire, reduce doubt, or prove the promise'; 'Frame the product as the hero when the brief is product-led'), but they stay at the level of principles with no worked examples or specific instantiations, which the score-3 anchor's 'specific examples' requires.

2 / 3

Workflow Clarity

As a simple single-purpose skill under 50 lines, the Structure Rules give a clear linear sequence (hook -> high-value context -> tension-to-payoff -> brand recall -> clean takeaway), so the simple-skills allowance applies.

3 / 3

Progressive Disclosure

Under 50 lines with no external references needed, the body is well-organized into clear sections (Messaging, Structure, Visual, Avoid), meeting the simple-skills allowance for a top score.

3 / 3

Total

11

/

12

Passed

Description

75%

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A focused, distinctive description with an explicit trigger clause, weakened mainly by noun-phrase framing and some marketing jargon rather than concrete verb-led actions and natural user keywords.

Suggestions

Rewrite the capability list as verb-led concrete actions (e.g. 'craft hooks, frame benefits, build desire arcs, design end cards') instead of noun-phrase concepts like 'desire construction' to lift specificity.

Replace insider jargon ('conversion-oriented visual messaging', 'desire construction') with natural user terms ('commercials', 'product videos', 'promo', 'ad copy') so trigger terms match what users actually say.

DimensionReasoningScore

Specificity

It names the domain ('advertisements, branded films, and product storytelling') and several specific concerns ('audience hook logic, benefit framing, desire construction'), but these are noun-phrase concepts rather than the verb-led concrete actions (e.g. 'extract text', 'fill forms') the top anchor calls for.

2 / 3

Completeness

It answers 'when' with an explicit 'Use for...' trigger clause and states the 'what' via the concerns the skill addresses, so it exceeds the score-2 example (which lacks an explicit when) and is not capped by the missing-trigger rule.

3 / 3

Trigger Term Quality

'advertisements', 'branded films', and 'product storytelling' are natural user terms, but the capability half leans on insider jargon ('desire construction', 'conversion-oriented visual messaging') that a user would rarely say, so common natural variations are missing.

2 / 3

Distinctiveness Conflict Risk

The commercial-advertising niche with distinct triggers ('advertisements, branded films, product storytelling') is clearly bounded and unlikely to fire for unrelated skills.

3 / 3

Total

10

/

12

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository
nolanx-ai/nolanx.ai
Reviewed

Table of Contents

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