content-strategy

Develop a content strategy covering editorial positioning, content pillars, formats, calendar, governance, and topical authority planning. Use this skill whenever the user wants to plan a content program, define content pillars, build an editorial calendar, structure topic clusters, set up content governance, or align content production with broader brand and SEO goals. Triggers on content strategy, content plan, editorial strategy, content pillars, content calendar, editorial calendar, topical authority, topic clusters, content governance, content roadmap, content production. Also triggers when the user is about to start producing content without a strategic plan.

Quality

—

Does it follow best practices?

Impact

—

No eval scenarios have been run

Securityby

Passed

No known issues

Quality

Content

87%

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-organized, actionable strategy skill with lean prose, specific parameters, and clean progressive disclosure via two real template references. The main gap is workflow clarity: the five-layer framework demands per-layer validation checkpoints that the workflow does not make explicit.

Suggestions

Add explicit per-layer validation checkpoints to the workflow (e.g., "Confirm positioning is completable before defining pillars; confirm pillar set is 3–5 before choosing formats"), since the skill itself warns that skipping layers causes drift.

Surface a brief "verify before shipping the strategy doc" step at the end of the workflow, such as checking each pillar against the five selection criteria and the failure-patterns list.

Dimension	Reasoning	Score
Conciseness	The body is lean and framework-specific — concrete numeric parameters (3–5 pillars, 5–15 sub-topics, 1–2 cornerstones, word-count ranges, cadence frequencies) earn their place and it does not pad with concepts Claude already knows, matching the lean-and-efficient anchor at 3 rather than the mostly-efficient-but-tightenable anchor at 2.	3 / 3
Actionability	Provides concrete, actionable guidance — a fill-in positioning template sentence ("We help [audience] [achieve outcome]..."), specific selection criteria, defined roles, an 8-step workflow, and template references — which is copy-ready for an instruction-only skill per the scoring notes.	3 / 3
Workflow Clarity	The 8-step workflow is sequenced with an input-confirmation checkpoint (step 1) and a positioning stress-test (step 2), but there are no explicit validation checkpoints between the five layers even though the skill warns "Skip layers and the program drifts," leaving sequence present but checkpoints implicit.	2 / 3
Progressive Disclosure	SKILL.md holds the overview/framework while detailed templates are split into two real, one-level-deep reference files (content-strategy-template.md, editorial-calendar-template.md) that are clearly signaled inline and in a Reference files section, matching the well-signaled one-level-deep anchor at 3.	3 / 3
	Total	11 / 12 Passed

Description

92%

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong, well-structured description with explicit what/when guidance and a rich natural-language trigger list. The only soft spot is mild overlap with adjacent SEO skills on topical-authority terms and a broad behavioral trigger.

Suggestions

Disambiguate the SEO-adjacent triggers (e.g., note that pure keyword/topic-cluster research belongs to seo-keyword and this skill is the strategic layer on top of it).

Tighten the behavioral trigger "about to start producing content without a strategic plan" into a more specific natural phrase to reduce false matches with execution skills.

Dimension	Reasoning	Score
Specificity	Lists multiple concrete actions — "plan a content program, define content pillars, build an editorial calendar, structure topic clusters, set up content governance, or align content production" — matching the multi-action anchor rather than the single-domain anchor at 2.	3 / 3
Completeness	Clearly answers both what ("Develop a content strategy covering editorial positioning, content pillars, formats, calendar, governance, and topical authority planning") and when ("Use this skill whenever the user wants to..." plus an explicit trigger list), satisfying the explicit-trigger anchor at 3.	3 / 3
Trigger Term Quality	The explicit trigger list ("content strategy, content plan, editorial strategy, content pillars, content calendar, editorial calendar, topical authority, topic clusters, content governance, content roadmap, content production") gives broad coverage of natural terms a user would say, beyond the partial coverage at 2.	3 / 3
Distinctiveness Conflict Risk	The strategy niche is reasonably distinct, but "topical authority" and "topic clusters" overlap with seo-keyword territory and the behavioral trigger "when the user is about to start producing content without a strategic plan" is broad, so it could still overlap with sibling skills rather than being cleanly conflict-free.	2 / 3
	Total	11 / 12 Passed

Validation

93%

Warnings & errors only

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 15 / 16 Passed

Validation for skill structure

Criteria	Description	Result
frontmatter_unknown_keys	Unknown frontmatter key(s) found; consider removing or moving to metadata	Warning

	Total	15 / 16 Passed

Repository: rampstackco/claude-skills
Commit: f1bc195

Reviewed: 9 days ago

Table of Contents

Discovery Implementation Validation

Is this your skill?

If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.