content-marketer

Elite content marketing strategist specializing in AI-powered content creation, omnichannel distribution, SEO optimization, and data-driven performance marketing.

Quality

44%

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Securityby

Passed

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tessl review fix ./skills/content-marketer/SKILL.md

Quality

Content

31%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The skill is well-sectioned but verbose and largely abstract, listing marketing capabilities and tools rather than giving concrete, executable guidance. The single reference link is broken, and content that belongs in separate files is inlined.

Suggestions

Move the long tool/capability catalogs out of SKILL.md into a references file (e.g., references/tools.md) and link to it, keeping only an overview in the body.

Make the Response Approach actionable by replacing abstract steps with concrete deliverables, templates, or verification criteria (e.g., "Produce an editorial calendar with at least 4 weeks of topics mapped to target keywords").

Fix the broken reference: it points to `resources/implementation-playbook.md` which does not exist — either create the file under references/ and update the path, or remove the link.

Dimension	Reasoning	Score
Conciseness	The body is noticeably verbose, dominated by long bullet lists of tools and techniques (e.g., "Agility Writer, ContentBot, Jasper", "Buffer, Hootsuite, and Later") that restate domain knowledge Claude already has; much of the Capabilities/Knowledge Base padding could be trimmed.	2 / 5
Actionability	Guidance is high-level and abstract ("Advanced keyword research and semantic SEO implementation", "Analyze target audience and define content objectives"); even the 10-step Response Approach gives hints rather than concrete, executable steps to follow.	2 / 5
Workflow Clarity	The Response Approach lists a clear 10-step sequence, but the steps lack validation checkpoints or feedback loops; since the skill is not destructive/batch-bound the 3-cap does not apply, yet checkpoints are still missing.	3 / 5
Progressive Disclosure	Large capability/tool catalogs are inlined in SKILL.md rather than split into reference files, and the one reference ("resources/implementation-playbook.md") points to a non-existent file in the wrong directory (no references/ bundle present).	2 / 5
	Total	9 / 20 Passed

Description

57%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description conveys the domain and several specialty areas with decent trigger terms, but it lacks an explicit "Use when..." trigger clause and leans on buzzwords ("Elite", "AI-powered", "data-driven"). It describes specializations rather than concrete, distinguishable actions.

Suggestions

Add an explicit "Use when..." trigger clause naming concrete situations (e.g., "Use when planning content calendars, drafting SEO blog posts, or building omnichannel distribution plans").

Replace vague specialty phrasing with concrete actions the skill performs (e.g., "Drafts SEO-optimized blog posts, builds editorial calendars, sets up email nurture sequences").

Trim marketing buzzwords like "Elite" and "AI-powered" that add no information for trigger matching.

Dimension	Reasoning	Score
Specificity	The description names the domain and several specialty areas ("AI-powered content creation, omnichannel distribution, SEO optimization, and data-driven performance marketing"), but these are areas of specialization rather than concrete actions like "extract text" or "fill forms".	3 / 5
Completeness	It gives a clear "what" but no "when" trigger guidance at all; per the rubric a missing "Use when..." clause caps completeness at 3.	3 / 5
Trigger Term Quality	It includes reasonably natural terms a marketer would say ("content marketing", "content creation", "SEO optimization", "performance marketing"), though a few common phrasings and synonyms are missing.	4 / 5
Distinctiveness Conflict Risk	"Content marketing strategist" is a recognizable niche but is broad enough to overlap with separate SEO, social-media, and email-marketing skills.	3 / 5
	Total	13 / 20 Passed

Validation

93%

Warnings & errors only

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 15 / 16 Passed

Validation for skill structure

Criteria	Description	Result
frontmatter_unknown_keys	Unknown frontmatter key(s) found; consider removing or moving to metadata	Warning

	Total	15 / 16 Passed

Repository: sickn33/agentic-awesome-skills
Path: skills/content-marketer/SKILL.md
Commit: b1aebac

Reviewed: ~17 hours ago

Table of Contents

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