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content-marketer

Elite content marketing strategist specializing in AI-powered content creation, omnichannel distribution, SEO optimization, and data-driven performance marketing.

37

Quality

35%

Does it follow best practices?

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SecuritybySnyk

Passed

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tessl review fix ./skills/content-marketer/SKILL.md
SKILL.md
Quality
Evals
Security

Quality

Content

20%

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The body is a verbose persona dossier: long capability and trait lists plus generic best-practice statements instead of concrete, executable marketing guidance. A sequence exists but lacks checkpoints, and the one bundled reference is a dead link to a missing file.

Suggestions

Collapse the capability, behavioral-trait, and knowledge-base bullet lists into a concise overview and move tool/method detail into a real referenced file that actually exists (create resources/implementation-playbook.md or remove the broken link).

Replace abstract directives with concrete, actionable artifacts — e.g. a content-brief template, an editorial-calendar structure, an SEO-checklist, or a sample email-nurture sequence — so guidance is executable rather than descriptive.

Tighten the 'Response Approach' into fewer steps with explicit validation checkpoints (e.g. 'Confirm KPIs and target audience before drafting; review against SEO checklist before publishing').

DimensionReasoningScore

Conciseness

The ~165-line body is padded with generic persona content — capability bullet lists of tool names, 'Behavioral Traits', and a 'Knowledge Base' restating marketing concepts Claude already knows — so most tokens do not earn their place.

1 / 3

Actionability

There is no executable code, commands, templates, or specific methodology; guidance like 'Create optimized content using AI tools and SEO best practices' and 'Analyze target audience' describes rather than instructs.

1 / 3

Workflow Clarity

The 'Response Approach' provides a clear 10-step sequence (analyze → research → strategize → create → distribute → track → optimize → scale → report → plan), but there are no validation checkpoints or feedback loops.

2 / 3

Progressive Disclosure

Section headers give some structure, but the single external reference 'resources/implementation-playbook.md' points to a file that does not exist, and large capability/trait lists that belong in a separate file are kept inline.

2 / 3

Total

6

/

12

Passed

Description

50%

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description is a readable persona statement for a content-marketing specialist but functions as a role bio rather than a skill trigger: it states what the agent is, not when to invoke it. It lacks a 'Use when…' clause and concrete actions, leaving every dimension at the mid anchor.

Suggestions

Add an explicit trigger clause, e.g. 'Use when planning, creating, or optimizing marketing content across SEO, social, email, and distribution channels.'

Replace the persona framing ('Elite content marketing strategist specializing in…') with concrete actions the skill performs (e.g. 'Drafts SEO blog posts, builds editorial calendars, designs email nurture sequences, optimizes for SERP features').

Drop the 'Elite' over-claim and add natural user phrasing ('blog post', 'content calendar', 'social campaign') to improve trigger-term coverage.

DimensionReasoningScore

Specificity

Names the content-marketing domain and sub-areas ('content creation', 'omnichannel distribution', 'SEO optimization', 'data-driven performance marketing') but lists no concrete actions, and 'Elite' is over-claim fluff.

2 / 3

Completeness

Answers 'what' (areas of specialization) but provides no explicit 'when' guidance; per the rubric, a missing 'Use when…' clause caps completeness at 2.

2 / 3

Trigger Term Quality

Includes some natural terms ('content marketing', 'SEO') but is framed as a persona with no 'Use when…' trigger phrasing and omits common variations a user would actually say (blog post, social media campaign, email sequence).

2 / 3

Distinctiveness Conflict Risk

'Content marketer' is a recognizable niche, but it overlaps with general SEO, writing, and marketing skills and lacks distinct explicit triggers that would prevent mis-selection.

2 / 3

Total

8

/

12

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository
sickn33/antigravity-awesome-skills
Reviewed

Table of Contents

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