Generate marketing deliverables across CRO, copywriting, SEO, analytics, and growth using 23 specialized sub-skills with clear objectives, constraints, and validation.
58
41%
Does it follow best practices?
Impact
83%
2.96xAverage score across 3 eval scenarios
Passed
No known issues
Optimize this skill with Tessl
npx tessl skill review --optimize ./.agent-skills/marketing-automation/SKILL.mdMarketing brief structure & output format
marketing_brief YAML present
0%
100%
Single KPI defined
37%
100%
Brief target_audience field
0%
100%
Brief offer field
0%
100%
Sub-skill named
0%
100%
Marketing Asset Report header
0%
100%
Brief Summary section
0%
100%
Implementation Checklist
75%
87%
Tracking Events table
30%
100%
A/B Test Proposals list
50%
62%
A/B Test Plan table
0%
100%
Audience specificity
100%
100%
Sub-skill selection & validation workflow
marketing_brief YAML present
0%
0%
Single KPI in brief
0%
0%
CRO sub-skill named
0%
100%
Structured prompt sections
0%
100%
Validation checklist — KPI alignment
0%
100%
Validation checklist — audience fit
100%
100%
Validation checklist — brand voice
0%
100%
Validation checklist — actionability
66%
100%
Implementation Checklist items
62%
75%
Tracking Events table
50%
100%
A/B Test Proposals numbered list
37%
25%
A/B Test Plan table
50%
100%
Audience uses specific terminology
100%
100%
SEO sub-skill & tracking measurement plan
marketing_brief YAML present
0%
100%
Single KPI in brief
14%
100%
SEO sub-skill named
30%
100%
Structured prompt — Audience section
0%
42%
Structured prompt — Offer section
0%
42%
Structured prompt — Constraints section
0%
33%
Marketing Asset Report header
0%
100%
Brief Summary section
0%
100%
Implementation Checklist
71%
100%
Tracking Events table
44%
88%
A/B Test Proposals list
37%
50%
A/B Test Plan table
22%
55%
Audience specificity
88%
100%
c033769
Table of Contents
If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.