CtrlK
BlogDocsLog inGet started
Tessl Logo

sales-motion-design

When the user wants to choose between PLG and sales-led, design a sales motion, optimize time-to-first-value, or build a value-before-purchase experience. Also use when the user mentions 'PLG,' 'product-led growth,' 'sales-led,' 'sales motion,' 'free trial,' 'freemium,' 'self-serve,' 'demo-first,' 'time-to-first-value,' 'TTFV,' or 'agent-led sales.' This skill covers sales motion selection, value delivery design, and go-to-market motion architecture. Do NOT use for technical implementation, code review, or software architecture.

69

Quality

83%

Does it follow best practices?

Run evals on this skill

Adds up to 20 points to the overall score

View guide

SecuritybySnyk

Passed

No findings from the security scan

SKILL.md
Quality
Evals
Security

Quality

Content

67%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

The content is a well-structured, actionable GTM playbook with strong decision matrices and specific benchmarks, weakened mainly by length and some conceptual re-explanation Claude does not need. Progressive disclosure and workflow sequencing are solid, with only minor signaling and validation-checkpoint gaps.

Suggestions

Trim conceptual re-explanation (e.g., the definitional sentences opening the TTFV and Value-Before-Purchase sections) to lean on Claude's existing knowledge and reduce token cost.

Move the heaviest benchmark tables (CAC, trial-to-paid, TTFV) into references/ and link to them contextually from each section rather than inlining everything and mentioning the reference only at the end.

Add an explicit checkpoint after the 'Before Starting' assumptions step (e.g., 'Confirm assumptions with the user before selecting a motion') to tighten the workflow's validation loop.

DimensionReasoningScore

Conciseness

The body is dense with useful domain-specific benchmarks, but at ~450 lines it also re-explains concepts Claude already knows (e.g., 'TTFV measures the time from first product interaction to the moment the user recognizes concrete value,' 'Giving prospects real value before they pay converts at dramatically higher rates') and includes padded framing sentences that could be trimmed.

3 / 5

Actionability

Provides concrete decision procedures — a price×complexity matrix, a 10-signal scoring rule ('7+ PLG signals = pure PLG'), specific PQL trigger thresholds, numbered TTFV optimization steps (MAP/ELIMINATE/PRELOAD/GUIDE/MEASURE), and stage playbooks — leaving only minor abstract passages like 'build value-before-purchase experiences.'

4 / 5

Workflow Clarity

A clear sequence runs from 'Before Starting' (gather 9 inputs, state assumptions) through motion selection, archetype detail, TTFV, hybrid architecture, and stage playbooks, with the Examples section demonstrating the flow; minor gap is the absence of an explicit re-validation checkpoint after assumptions are made.

4 / 5

Progressive Disclosure

Body is well-sectioned into 10 numbered sections plus Examples/Troubleshooting/Related Skills, and references the real one-level-deep bundle file `references/quick-reference.md`; the reference is only signaled once at the very end rather than contextually where the benchmarks would benefit, a minor organization gap.

4 / 5

Total

15

/

20

Passed

Description

100%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description is strong across all dimensions: it states concrete capabilities, enumerates natural trigger terms with synonyms/acronyms, explicitly covers both 'what' and 'when', and sets clear boundaries against unrelated skills. Voice is appropriately third person ('the user wants'), avoiding the first/second-person penalty.

DimensionReasoningScore

Specificity

Lists multiple concrete actions — 'choose between PLG and sales-led, design a sales motion, optimize time-to-first-value, or build a value-before-purchase experience' plus 'sales motion selection, value delivery design, and go-to-market motion architecture' — giving comprehensive coverage of the skill's capabilities.

5 / 5

Completeness

Explicitly answers both 'what' ('This skill covers sales motion selection, value delivery design, and go-to-market motion architecture') and 'when' ('When the user wants to...' / 'Also use when the user mentions...') with concrete trigger phrases, plus a 'Do NOT use' boundary.

5 / 5

Trigger Term Quality

Comprehensive natural-term coverage with synonyms and acronyms — 'PLG,' 'product-led growth,' 'sales-led,' 'sales motion,' 'free trial,' 'freemium,' 'self-serve,' 'demo-first,' 'time-to-first-value,' 'TTFV,' and 'agent-led sales' are exactly what a user would say.

5 / 5

Distinctiveness Conflict Risk

Clear GTM/sales-motion niche with distinct triggers and an explicit exclusion clause ('Do NOT use for technical implementation, code review, or software architecture') that minimizes conflict with adjacent skills.

5 / 5

Total

20

/

20

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository
tech-leads-club/agent-skills
Reviewed

Table of Contents

Is this your skill?

If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.