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app-store-optimization

Optimize App Store product pages for search visibility and conversion. Use for keywords, names, subtitles, descriptions, screenshots, localization, Custom Product Pages, In-App Events, product-page tests, and review-prompt strategy; route submission compliance to app-store-review.

Quality

94%

Does it follow best practices?

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SecuritybySnyk

Passed

No findings from the security scan

The canonical home for this skill is dpearson2699/swift-ios-skills

SKILL.md
Quality
Evals
Security

Quality

Content

92%Weight 40%Scale 1-5

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A dense, App Store-specific playbook with almost no filler: concrete character limits, named StoreKit APIs, executable validation checkpoints with feedback loops, and clean one-level-deep reference splitting. The only improvement is trimming minor redundancy, such as the duplicated markdown-rendering note and restated keyword-prioritization guidance.

DimensionReasoningScore

Conciseness

The body is dense and App Store-specific with no explanation of concepts Claude already knows, but 'The App Store does not render markdown' is stated twice (bullet advice and Formatting notes) and lines like 'Reserve space for the most relevant, highest-intent terms' restate the earlier prioritization table, so anchor 4 ('efficient; minor instances that could be trimmed') fits better than anchor 5.

4 / 5

Actionability

Guidance is directly executable for a strategy skill: exact limits ('100 UTF-8 bytes', '170 characters', '3 prompts per 365-day period'), a copy-paste URL template ('https://apps.apple.com/app/id{APP_ID}?action=write-review'), named APIs ('RequestReviewAction', 'AppStore.requestReview(in:)'), and a worked caption contrast ('Never miss a deadline' vs 'Calendar View') cover the common cases, matching anchor 5 rather than anchor 4's 'minor gaps'.

5 / 5

Workflow Clarity

A three-step workflow with an ownership boundaries table is reinforced by explicit feedback-loop checkpoints — 'Revise the field and repeat the check until every token earns its space' and 'Replace or reorder any asset that fails, then review the first fold again as a set' — plus a closing Review Checklist, matching anchor 5's validation-with-feedback-loops-and-checklist pattern. No destructive or batch operations apply a cap.

5 / 5

Progressive Disclosure

The body is a navigable overview (Contents TOC) that defers detail via inline 'See:' callouts to two real, one-level-deep files (references/keyword-research-methodology.md, references/product-page-variants.md), which themselves contain no further nested references, matching anchor 5's well-signaled one-level-deep structure with a closing References section.

5 / 5

Total

19

/

20

Passed

Description

92%Weight 40%Scale 1-5

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

A strong description with a clear what, an explicit ten-item when clause, and boundary routing to sibling skills. Its only weakness is missing common trigger synonyms such as 'ASO' and 'search ranking' that users would naturally say.

DimensionReasoningScore

Specificity

'Optimize App Store product pages for search visibility and conversion' plus an enumeration of ten concrete capability areas ('keywords, names, subtitles, descriptions, screenshots, localization, Custom Product Pages, In-App Events, product-page tests, and review-prompt strategy') gives comprehensive coverage with no obvious gaps, matching anchor 5 rather than anchor 4's 'minor gaps in coverage'.

5 / 5

Completeness

The 'what' is explicit ('Optimize App Store product pages for search visibility and conversion') and the 'when' is an explicit trigger clause ('Use for keywords, names, subtitles, ...') listing concrete trigger phrases, matching anchor 5; the explicit 'Use for' clause also avoids the missing-trigger cap at 3.

5 / 5

Trigger Term Quality

'Use for keywords, ... screenshots, localization, Custom Product Pages' covers natural terms a user would say, but common industry variations such as 'ASO', 'App Store Optimization', and 'search ranking' are absent, matching anchor 4 ('good keyword coverage; a few natural terms missing') rather than anchor 5's synonym-level completeness.

4 / 5

Distinctiveness Conflict Risk

Apple-specific triggers ('Custom Product Pages', 'In-App Events', 'keyword field') carve a clear niche, and the routing clause 'route submission compliance to app-store-review' explicitly disambiguates the closest sibling skill, matching anchor 5's 'clear niche with distinct triggers; minimal conflict risk'.

5 / 5

Total

19

/

20

Passed

Validation

100%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation — 16 / 16 Passed

Validation for skill structure

No warnings or errors.

Repository

thienqo/ios-skills

Path

skills/app-store-optimization/SKILL.md

Reviewed

Table of Contents

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