ads-meta
Meta Ads deep analysis covering Facebook and Instagram advertising. Evaluates 46 checks across Pixel/CAPI health, creative diversity and fatigue, account structure, and audience targeting. Includes Advantage+ assessment. Use when user says "Meta Ads", "Facebook Ads", "Instagram Ads", "Advantage+", or "Meta campaign".
91
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Validation for skill structure
Evaluation results
100%
30%Meta Ads Tracking Health Review
Pixel & CAPI health evaluation with EMQ optimization
CAPI flagged as FAIL
100%
100%
CAPI data loss stat
42%
100%
EMQ score categorized correctly
75%
100%
EMQ action matches band
100%
100%
EMQ key parameters listed
100%
100%
Dedup rate as WARNING
0%
100%
Missing Lead event flagged
100%
100%
AEM gap identified
100%
100%
Domain verification noted
100%
100%
Pixel/CAPI weight applied
0%
100%
Health Score format
0%
100%
EMQ roadmap present
100%
100%
Quick Wins by impact
100%
100%
Without context: $0.3340 · 2m 8s · 14 turns · 21 in / 6,260 out tokens
With context: $0.3266 · 1m 56s · 11 turns · 171 in / 6,362 out tokens
100%
10%Meta Ads Creative Performance Review
Creative audit: fatigue detection, format diversity, video specs, ad copy limits
Creative fatigue FAIL
100%
100%
Fatigue alert section
100%
100%
Stories video length FAIL
100%
100%
Feed video length FAIL
87%
100%
Format diversity WARNING
100%
100%
Creatives per ad set WARNING
0%
100%
Headline char limit flagged
100%
100%
Primary text char limit pass
100%
100%
Creative refresh flagged
100%
100%
Creative weight 30%
87%
100%
Quick Wins sorted
100%
100%
PASS/WARNING/FAIL used
100%
100%
Without context: $0.3326 · 1m 57s · 13 turns · 18 in / 5,883 out tokens
With context: $0.7407 · 3m 55s · 23 turns · 31 in / 12,809 out tokens
100%
33%Meta Ads Account Efficiency Audit
Account structure, audience targeting, frequency thresholds, exclusions
Campaign count FAIL
25%
100%
Learning Limited WARNING
25%
100%
Budget/CPA ratio WARNING
25%
100%
Audience overlap FAIL
100%
100%
Prospecting frequency WARNING
100%
100%
Retargeting frequency FAIL
100%
100%
Lookalike sizes missing
100%
100%
Purchaser exclusion gap
100%
100%
Account Structure weight 20%
0%
100%
Audience weight 20%
0%
100%
Health Score output format
85%
100%
Quick Wins sorted
100%
100%
Without context: $0.2908 · 1m 49s · 11 turns · 16 in / 5,755 out tokens
With context: $0.6027 · 3m 4s · 22 turns · 30 in / 10,155 out tokens
- Evaluated
- Agent
- Claude Code
- Model
- Unknown
Table of Contents
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