marketing-demand-acquisition
Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs for Series A+ startups scaling internationally. Use when planning marketing strategy, growth marketing, advertising campaigns, PPC optimization, lead generation, pipeline generation, or startup marketing budgets. Covers multi-channel acquisition (Google Ads, LinkedIn Ads, Meta Ads), CAC analysis, MQL/SQL workflows, attribution modeling, technical SEO, and co-marketing partnerships for hybrid PLG/Sales-Led motions in EU/US/Canada markets.
98
100%
Does it follow best practices?
Impact
97%
1.51xAverage score across 6 eval scenarios
Passed
No known issues
Quality
Discovery
100%Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.
This is an excellent skill description that is highly specific, comprehensive, and well-structured. It clearly articulates concrete capabilities, provides explicit trigger guidance via a 'Use when...' clause with abundant natural keywords, and carves out a distinct niche targeting Series A+ startup marketing across specific channels and markets. The description is information-dense without being padded, and uses proper third-person voice throughout.
| Dimension | Reasoning | Score |
|---|---|---|
Specificity | Lists multiple specific concrete actions: creating demand gen campaigns, optimizing paid ad spend across named platforms, developing SEO strategies, structuring partnership programs. Also details specific sub-capabilities like CAC analysis, MQL/SQL workflows, attribution modeling, and technical SEO. | 3 / 3 |
Completeness | Clearly answers both 'what' (creates demand gen campaigns, optimizes ad spend, develops SEO strategies, structures partnerships) and 'when' with an explicit 'Use when...' clause listing specific trigger scenarios like planning marketing strategy, PPC optimization, lead generation, etc. | 3 / 3 |
Trigger Term Quality | Excellent coverage of natural terms users would say: 'marketing strategy', 'growth marketing', 'advertising campaigns', 'PPC optimization', 'lead generation', 'pipeline generation', 'startup marketing budgets', 'Google Ads', 'LinkedIn Ads', 'Meta Ads', 'SEO', 'CAC', 'MQL/SQL'. These are terms practitioners naturally use. | 3 / 3 |
Distinctiveness Conflict Risk | Highly distinctive with a clear niche: Series A+ startups scaling internationally, hybrid PLG/Sales-Led motions, EU/US/Canada markets. The combination of demand gen, paid ads across specific platforms, and startup-specific metrics (CAC, MQL/SQL) makes it very unlikely to conflict with other skills. | 3 / 3 |
Total | 12 / 12 Passed |
Implementation
N/AReviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.
Something went wrong
Validation
90%Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.
Validation — 10 / 11 Passed
Validation for skill structure
| Criteria | Description | Result |
|---|---|---|
frontmatter_unknown_keys | Unknown frontmatter key(s) found; consider removing or moving to metadata | Warning |
Total | 10 / 11 Passed | |
- Repository
- alirezarezvani/claude-skills
- Commit
967fe01
- Reviewed
Table of Contents
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