CtrlK
BlogDocsLog inGet started
Tessl Logo

launch-blog-post

Write technical launch blog posts optimized for both traditional SEO and AI engine citation (AEO). Use this skill whenever someone asks to write a launch announcement blog post, a technical blog post for a product release, a changelog-style post, or any written content tied to a product launch that lives on a blog or docs site. Also trigger for "write the blog post for this launch," "draft the announcement," "I need a technical write-up for this feature," or any request to create long-form launch content. Covers post structure, technical writing, benchmarks, tutorials, SEO, and answer engine optimization (AEO/GEO).

72

Quality

Does it follow best practices?

Impact

No eval scenarios have been run

SecuritybySnyk

Passed

No known issues

SKILL.md
Quality
Evals
Security

Quality

Content

77%

Reviews the quality of instructions and guidance provided to agents. Good implementation is clear, handles edge cases, and produces reliable results.

A well-structured, highly actionable writing skill with concrete examples, specific numeric guidance, and feedback loops in its checklist. Its main weaknesses are conceptual padding around AEO/SEO basics and a monolithic single-file structure with no progressive disclosure to reference files.

Suggestions

Trim conceptual framing Claude already knows (the 'Why AEO matters for launch posts' rationale and the SEO/AEO relationship explanation) to tighten conciseness.

Consider offloading the detailed AEO technique list and schema-markup field reference into a reference file (e.g. references/aeo-techniques.md) linked from the body, to add genuine progressive disclosure and shorten the main SKILL.md.

Optionally consolidate the four post-type structures into a compact table to reduce token cost while preserving the actionable guidance.

DimensionReasoningScore

Conciseness

Mostly efficient actionable guidance, but includes conceptual padding Claude already knows — e.g. 'AI search engines (ChatGPT, Perplexity, Claude, Gemini...) are becoming a primary way people discover and evaluate products' and the explanatory 'AEO and SEO are complementary, not competing.' Not a 1 because the bulk is concrete direction, not a 3 because of this unnecessary framing.

2 / 3

Actionability

Provides concrete, copy-paste-ready guidance for an instruction-only skill: good/weak openers, a before/after rewrite example, 'Title tag: Primary keyword, under 60 characters', 'Meta description: 150-160 characters', and specific schema types with required fields. Per the code-vs-instruction scoring note, absence of code is not penalized when guidance is this actionable.

3 / 3

Workflow Clarity

Writing process is sequenced (messaging brief → lead with value → show don't tell → working example → clear next step) and the post-publication checklist is a numbered list with feedback loops ('Monitor for questions... address with updates', 'Update after launch week'). Not a 2 because explicit feedback loops are present.

3 / 3

Progressive Disclosure

Well-organized into clear H2/H3 sections (not a wall of text), but all content is inline in a single ~150-line SKILL.md with no bundle files in references/scripts/assets and no offloaded reference files; detailed AEO techniques and schema markup could be externalized. Not a 3 because progressive disclosure to separate files is absent.

2 / 3

Total

10

/

12

Passed

Description

100%

Based on the skill's description, can an agent find and select it at the right time? Clear, specific descriptions lead to better discovery.

The description is third-person, specific, and clearly distinguishes what the skill does from when to trigger it, with natural user phrasing throughout. It is a strong, low-conflict trigger description.

DimensionReasoningScore

Specificity

Lists multiple concrete actions and coverage areas: 'Write technical launch blog posts optimized for... SEO and AI engine citation (AEO)' plus 'Covers post structure, technical writing, benchmarks, tutorials, SEO, and answer engine optimization (AEO/GEO)'.

3 / 3

Completeness

Explicitly answers both what ('Write technical launch blog posts optimized for... SEO and AI engine citation') and when ('Use this skill whenever someone asks to write a launch announcement blog post...').

3 / 3

Trigger Term Quality

Good coverage of natural user phrases: 'Also trigger for "write the blog post for this launch," "draft the announcement," "I need a technical write-up for this feature," or any request to create long-form launch content' — phrases users would actually say.

3 / 3

Distinctiveness Conflict Risk

Clear niche (launch blog posts on a blog/docs site) with distinct triggers; unlikely to conflict with companion launch-tweet/launch-email skills which serve different output formats.

3 / 3

Total

12

/

12

Passed

Validation

93%

Checks the skill against the spec for correct structure and formatting. All validation checks must pass before discovery and implementation can be scored.

Validation15 / 16 Passed

Validation for skill structure

CriteriaDescriptionResult

frontmatter_unknown_keys

Unknown frontmatter key(s) found; consider removing or moving to metadata

Warning

Total

15

/

16

Passed

Repository
amplitude/builder-skills
Reviewed

Table of Contents

Is this your skill?

If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.