HubSpot follow / marketing email (DRAFT)

When to use

• Event invite or reminder in HubSpot Marketing Email
• Post-event follow-up to registrants / no-shows / attendees
• Nurture that references a real system or artifact (not vague AI hype)

Non-negotiables

• One primary CTA. Secondary link optional, not three competing buttons.
• Personalization tokens must exist in the HubSpot list/properties — do not invent tokens.
• No fabricated metrics, customer logos, or case studies.
• Draft in markdown first; paste into HubSpot only after human edit.
• Prefer creating a HubSpot draft (not send) unless explicitly asked to schedule/send.

Inputs

Flow

1. Classify the email: invite | reminder | day-of | post-attend | post-no-show | nurture.
2. Pick template from templates/ matching the class.
3. Fill placeholders; strip unused optional blocks.
4. Lint against references/anti-slop.md.
5. Deliver as HubSpot draft (or markdown in Drive) — do not send unasked.
6. QA: subject ≤50 chars preferred; preview text set; mobile-safe short paragraphs; unsubscribe footer present.

Output

• Subject + preview text
• Body (markdown)
• Suggested HubSpot properties / personalization tokens used
• Send-time suggestion (timezone aware) — suggestion only

Pair with

• luma-event-campaign for invite copy that matches social/DM
• event-ops-score-and-door for post-event show/no-show branches