position
Builds a positioning canvas (competitive alternatives, differentiated value, best-fit customer, category) plus a strategic narrative and sales-pitch storyboard, and grades existing positioning or messaging. Use for 'positioning', 'how do we describe our product', 'messaging', 'our pitch isn't landing', 'category', 'differentiation', 'one-liner', 'value prop', 'old game new game'. Draws on 43 Lenny's Podcast guests incl. April Dunford, Andy Raskin and Arielle Jackson.
94%
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menkesu/awesome-pm-skills
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