Product marketing skill for positioning, GTM strategy, competitive intelligence, and product launches. Use when the user asks about product positioning, go-to-market planning, competitive analysis, target audience definition, ICP definition, market research, launch plans, or sales enablement. Covers April Dunford positioning, ICP definition, competitive battlecards, launch playbooks, and international market entry. Produces deliverables including positioning statements, battlecard documents, launch plans, and go-to-market strategies.
89
85%
Does it follow best practices?
Impact
92%
1.35xAverage score across 6 eval scenarios
Advisory
Suggest reviewing before use
Security
1 medium severity finding. This skill can be installed but you should review these findings before use.
The skill exposes the agent to untrusted, user-generated content from public third-party sources, creating a risk of indirect prompt injection. This includes browsing arbitrary URLs, reading social media posts or forum comments, and analyzing content from unknown websites.
Third-party content exposure detected (high risk: 0.90). The "Competitive Intelligence" workflow explicitly instructs the agent to monitor competitor websites and pricing and to "Read G2/Capterra reviews" (public, user-generated content), so the agent would ingest and act on untrusted third-party web content that can materially influence decisions and actions.
a96cc20
If you maintain this skill, you can claim it as your own. Once claimed, you can manage eval scenarios, bundle related skills, attach documentation or rules, and ensure cross-agent compatibility.